How To Face Fear and What It Means to Grant Cardone

What Does FEAR Mean To You And How Do You Face It?

What does FEAR mean to you and how do you face it?  Everyone feels fear. I do. You do. Everyone. The only difference is how we each react to fear. I’ve always thought that fear has two meanings which sum up the two basic ways people deal with this unique and complicated emotional state. FEAR can mean:

Forget Everything And Run

Or it can mean:

Face Everything And Rise

The real key to overcoming fear and not letting it control you. It’s about not caring what people think of you.  It’s about not wanting to impress anyone but yourself. It’s about having nothing to prove to anyone. When you refuse to let fear control you it becomes possible to do what you want as you pursue your passions, your desires, and your goals.

I’ve felt fear in all forms. I have even been afraid for my life as I was being pistol-whipped by a drug-dealing thug.  Meanwhile, you’re afraid of what? That you’ll fail? That you’re not good enough? That you’ll look stupid? That people will laugh at you?

Been there. Done that. So what? People ain’t laughing at me anymore.

What would your life be like if you never gave in to fear? What would you be like as a person if fear didn’t have so much control over you?

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Look, I get it. Fear is wired into us and it serves a purpose. It keeps us alert and ready to handle any unforeseen situations. However, it does not necessarily exist simply to motivate you to run away. You all know the expression “fight or flight”. Both come from fear and since both are an option, I’ll choose “fight” every time.

Why? Because I choose to. Because I can. Because what’s the worst that can happen?

If I fail I try again. If someone says “no” I keep asking until they say “yes”. 

What Does FEAR Mean To You

I’m telling you that it is possible to conquer your fear so you can do what you love, make a massive impact, while having control over your income and your life but more importantly, I’m gonna show you…at the boldest, baddest most exclusive, action-packed 10X Growth Conference we’ve ever held. 

I know that last year caused people a lot of uncertainty and yes, fear. The media sure didn’t help. But the people who didn’t give in to fear, like me and my 10X team, instead of running away or pushing the panic button, created opportunities and actually succeeded. I’m not bragging when I say we crushed it in 2020. I just want you to know that even in a time where fear is everywhere it’s possible to succeed. 

I can show you how when you join me at the 10X Growth Conference which is now sold out but you can still attend on-line.

Now just so you know, I’m going to push you outside of your comfort zone. I will show you how to achieve goals you never thought possible. 

I am going to make you realize that you’re capable of so much MORE than you’re doing right now if fear was not holding you back.

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Does the thought of starting something completely new and unknown scare you?

Do you have doubts that you can really do this?

Are you worried about failure?

GOOD!

Being scared is perfectly acceptable. Letting that feeling keep you from achieving your potential is not. 

What Does FEAR Mean To You

Wherever you are in the world, whatever experience you have, whoever you are, however old you are, the 10X Growth Conference can not only elevate your professional life and your financial situation but your confidence as well. Confidence is the light that eliminates the darkness of fear and the cool thing is that confidence multiplies on its own with every accomplishment.

We all have to decide if we are going to let fear win or will we say “ENOUGH!”

Enough playing for peanuts! Enough settling for average. Enough living to please others.

Enough allowing fear to determine the course of your life.

Instead,  become the 10X badass you were meant to be. Join me at the 10X Growth Conference from wherever you are and you’ll see that there is safety and success in numbers…with nothing to fear.

-Grant

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For more information on how you can be a part of the world’s biggest sales, marketing, and business conference click here for more information on the 10X Growth Conference.

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What Are The Reasons Entrepreneurs Keep Playing Small?

3 Common Thought Patterns That Keep Entrepreneurs Playing Small
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Originally Published on Jan 28, 2021

By Tiffany Toombs


In recent years the topics of the power of our thoughts and human potential have been studied more and more, both in the lab and real world. These studies have shown undeniable proof of what thought leaders like Wayne Dyer and Louise Hay have always known – our thoughts are incredibly powerful and create the reality through which we experience our lives.

And while changing one’s thoughts to embrace more empowering thought patterns and beliefs can change one’s life in ways they never thought possible, we also know that entertaining the wrong thoughts can lead to self-sabotage, imposter syndrome and missed potential.

There are 3 common phrases that seem harmless on the surface, and yet their acceptance and belief only serve to keep people playing small. 

1. It’s lonely at the top

It’s no secret that human beings are tribal creatures. We were made to live within communities and support each other. In the mind, a community or a tribe means safety. And ultimately survival.

When we buy into the notion that it’s lonely at the top, we activate one of our most primal fears to work against us. This fear of being alone, of having to possibly be rejected and having to reject or let go of those that we love, leads to a fear that we won’t survive on our own. This sets the fear center of the mind (the amygdala) into a proverbial lockdown, where we sabotage our success to maintain the relationships and connections we rely on and need.

Instead: recognize that success is defined on our own terms. And while the journey to success will push us to grow and improve many aspects of ourselves, we can also choose to maintain the relationships that are most important to us in life. Afterall, how we spend every moment is a choice – just as making money and growing a business requires effort, so do the relationships that we care the most about bringing with us on the journey.

 

“Every thought we think is creating our future.” – Louise Hay

2. Be realistic

Being realistic is the enemy to entrepreneurship and innovation. To be realistic means to put a limitation or ceiling on what you are capable of achieving. And what is realistic depends completely on one’s belief systems about themselves and the world around them.

Society has never in history been moved forward towards the innovation and technological advances that are a standard in our world today by people being realistic. It was once scientifically believed that humans could not run a 4-minute mile. Roger Bannister, however, refused to believe this notion and since he broke the 4-minute mile barrier in 1954, thousands of others around the world have done it since.

It was unrealistic to think that humans could fly across oceans in a metal tube, until the Wright brothers invented the airplanes. Early computer sales people were told that computers were a phase, today you can find one in most every home and business.

When entrepreneurs buy into the notion of being “realistic” they let their fears and limiting beliefs tell them what’s possible. Instead: believe in the extraordinary and your potential to create it!

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3. If I am grateful for what I have, I’ll lose motivation to achieve more

Experiencing gratitude for what you have and what you have achieved will not leads to complacency or a lack of motivation to continue to grow. In fact, gratitude does quite the opposite!

Our unconscious minds, specifically the Reticular Activating System, is designed to seek more of what we focus on. When we focus on making money, we are continually searching for more ways to make money. When we focus on gratitude, we unconsciously search for more ways to be grateful or more things to be grateful for. Therefore, the more gratitude we experience, the more motivation we’ll have to continue to grow and achieve.

“Nothing can harm you as much as your own thoughts unguarded.” – Buddha

In fact, neuroscientist Andrew Huberman from Stanford University shares that by celebrating our wins and practicing gratitude leads to having more overall energy. When we are constantly in a hustle mode, always striving to achieve more and more, our bodies continue to produce cortisol, adrenaline and noradrenaline – a combination of hormones that is known to deplete our mental and physical energy in the body. If you’ve ever experienced a hit of adrenaline (whether jumping out of a plane or dealing with an emergency) you know this to be true – while you may experience an initial hit of clarity, focus, energy and strength, as soon as the adrenaline inducing event is over you find yourself exhausted.

Dopamine and serotonin on the other hand buffer the effects of these stress hormones so we can experience true limitlessness. Dopamine is released in the body when we celebrate our wins, both big and small. Serotonin is released when we experience and feel grateful for anything in life.

Moving forward, start celebrating your daily wins and find time to practice gratitude for what you already have so you can ride the wave of energy and motivation to your next win, and the one after that!

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RELATED TOPICS: CREATIVITYENTREPRENEURSENTREPRENEURSHIPFACTS ABOUT YOUR MINDINNOVATIONMINDSETSUBCONSCIOUS THOUGHTSTHOUGHT PATTERNSTHOUGHTSYOUR THOUGHTS BECOME THINGSUP NEXTHow Does Emotional Intelligence Impact Entrepreneurship?DON’T MISSTo All the Social Entrepreneurs Out There, Keep Going

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Tiffany Toombs

Tiffany Toombs is a mindset coach, trainer, and presenter that specializes in helping people rewire their brains to overcome self-sabotage and limiting beliefs that stop them from finding success. Tiffany runs courses and workshops all over the world to empower people to take control of their lives and their minds so they can achieve their true potential in life. She believes that everyone has a message to share and helps her clients reconnect with themselves to find their passion and purpose. Tiffany has a range of valuable resources for people to understand their minds and how to access the power of their unconscious minds on YouTube or in her eBook “Unlocking The Secrets To The Unconscious Mind.

 

 

Related: Quotes | Motivation | Inspiration – Addicted 2 Success


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How to Be Seen As an Expert by Your Customers

Ten Ways to be Viewed as an Expert in Your Field.

BY: MARK HUNTER| Originally Published on: DEC 22, 2020|CATEGORIES: SALES LEADERSHIPSALES MOTIVATIONSALES PROCESS


Every week, I share new ideas and strategies on how you can be a more effective salesperson. Today, I want to share how you can and should become a subject matter expert to your customers. Hit subscribe so you get all the new videos I release every week. I want you to engage and immerse yourself in this content, so you can be more successful.

I feel like I could be a subject matter expert to you, and you could then be a subject matter expert to your customers, so here are 10 ways to be seen as an expert by your customers:

1. Ten Burning Questions

What do I mean by this? What ten burning questions do your customers most likely need answers to?

If you want to be a subject matter expert, you have to be able to bring answers to their ten burning questions. It takes time. I also want you to write down ten burning questions. What ten burning questions do your customers have? Create answers to them as you also answer their ten burning questions. You’ll see how much that increases your level of knowledge and enables you to share that with them. That takes me to number two…

2. Create Key Lists

One of the things I do each week is put out a video of ten key things that you can do to become a better salesperson. I put these lists out there as a way to be seen as a subject matter expert in sales. You can do the same thing and be seen in the same way. Create key lists.

You’re probably saying that you just can’t share them with your customer. That’s not true. Yes, you can share it with them. Put together a document and then email it to them. Ask if you can share it with them. You’ll be surprised at how quickly they will start to see you in a different light. Also, put it out on LinkedIn, social media, a blog if you have one, whatever it might be. Create a key list so people can understand your expertise.

3. Ask Tough Questions

Subject matter experts are not shy to ask difficult questions. Don’t be afraid to ask the kinds of questions that a lot of people don’t even think about. The customer may respond with “Wow, I hadn’t thought about that.”

Subject matter experts are always willing to ask questions that the customer does not have the answer to nor do they have the answer to, but that’s exactly how they become a subject matter expert. Why? Because those kinds of questions push them, they push them to go further.

4. Share Insights

Pick up a piece of information and share it. I will routinely email or copy. It could be something you just saw in a book or online, in an article or something. Routinely, I try to share information that’s valuable and insightful.

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5. 30 Minutes / Day

Discipline yourself to spend 30 minutes every day learning about your industry, your niche. Learn what you need. Commit to doing this for 30 minutes each day, and in six months, you’ll be a subject matter expert. This will give you a deep dive into your industry consistently. Now, you’re not going to know everything. However, you’ll know more than 95% percent than everyone else.

6. SME Peers

Surround yourself with people that are also subject matter experts. Spend time with those that are experts in their field, in a variety of topics/subjects. Personally, I have certain people that I call when I need help on this or this, in this industry or that. I nurture these people, but I know who these people are, so I can call them. This allows me to expand my knowledge base to help me better serve my customers.

7. Multiple Contacts

Well, this takes SME contacts and blows it wide open. Not only do you want to associate with more subject matter experts, but you want to know as many people as possible. The more people who know you, the more people will call you. The more people call you, the more you’re able to share your insights. The more insights you share, the more you’ll be seen as a sales expert – knowing how it all works.

It doesn’t do you any good to be a subject matter expert who shares with no one. You always want to have multiple contacts. With every customer I work with, I want to have multiple people who I can reach out to. Keep in mind that not every customer will have the same number of multiple contacts, though.

In a short time, you can be seen as a subject matter expert when you talk to so many different people in a variety of areas. I can’t tell you the number of times when I’ve lost out on business because I didn’t do that. I also can tell you the numerous times I have gained business because I have done that.

8. Industry Associations

Are you involved with them? Are you connected? Do you even know what industry associations are? Industry associations are all involved, all designed around expertise. If you want to be an expert in your field, you need to engage with these groups. Now, your schedule and time might not allow you to become super engaged, but you should still know what they’re doing. Be an active contributor. Be a helper. Subject matter experts are those who give rather than get.  

9. Social Media

So, are you sharing your insights on LinkedIn? Are you sharing insights on various blog posts? I know a gentleman known without a doubt as a subject matter expert. He has five sights that he regularly goes out to. One of them is LinkedIn and the other four are industry sites. He focuses on them, and that allows him to be seen as a subject matter expert.

Subject matter experts are not worlded matter experts. They are very tight on one subject and the people that deal with that subject on a regular basis.

10. Universities

These come into play very simply. Your stature, your level increases dramatically when you can say that you have shared with this class or helped this professor. Look for various institutions – I can think of four or five right now that I am engaged with on a daily basis. I thoroughly enjoy working with them and it helps raise my stature as a subject matter expert.

There you go! Those are the ten things you can do now to work towards becoming a subject matter expert. I hope I’m seen by you as a subject matter expert. That is why I wrote the books, High-Profit Prospecting and A Mind for Sales. Pick up a copy of both today.

There is also an interesting article regarding being an expert in your field. Please go to =>7 Steps to Becoming an Expert in Your Field (entrepreneur.com)

Copyright 2020, Mark Hunter “The Sales Hunter” Sales Motivation Blog.  Mark Hunter is the author of A Mind for Sales and High-Profit Prospecting: Powerful Strategies to Find the Best Leads and Drive Breakthrough Sales Results.


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5 Powerful Reasons Why You Should Write Down Your Goals

Goals Serve a Purpose, but You Need to Be Thinking of Them Often
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Published on Jan 1, 2021

By Amanda Dudley

Image Credit: Unsplash


The year was 2017. Ninety-nine year old Annie was pictured smiling as a policeman handcuffed and led her into a cell. You’ve probably never seen a smiling convict before but Annie’s case was a little different. While most people would be shivering at the thought of being placed in a damp, dark cell, she had just achieved one of her life-long goals: getting arrested.

Everyone on earth (including your cat) has goals – from the Forbes-worthy plans to the downright ridiculous ones that would probably top the “craziest life goals you’ve ever heard of” list. The 6-year old girl down the street wants to own Disneyland someday, while your cat probably wants to become the only owner of your house. These goals can be achieved. However, the big question is how? How do you stop your goals from just ending up as unchecked items on a bucket list?

Even though there’s no clear-cut formula for success, one way to ensure that you can actually achieve your goals is to write them down. In fact, psychological studies have shown that people who write down their goals are 42% more likely to achieve them than people who don’t. But don’t just take our word (and statistics) for it. 

Here are five solid reasons why writing down your goals is a surefire formula to success:

1. Increases motivation

Most people say that the Bermuda Triangle is the hardest thing to find. However, this isn’t exactly true. Do you know what’s harder to find? Motivation when you need it the most. For a lot of people, it’s quite easy to set and map out personal or professional goals. On the other hand, when it comes to actually take action, their zeal suddenly disappears. An easy solution to this problem would be to set a goal and then write it down immediately. 

Studies have revealed that when you write down your goals, the motivation to achieve them increases substantially. Subconsciously, you would feel committed to the objectives you’ve written down and as such, take the necessary steps to achieve them. Writing down your goals is just like giving yourself a subconscious command. Consequently, each time you get distracted, your brain will subtly remind you of your goals and aspirations. 

“If you want to be happy, set a goal that commands your thoughts, liberates your energy and inspires your hopes.” —Andrew Carnegie

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2. Makes it easier to remember 

Believe it or not, a large number of people often forget their goals or aspirations. With the hustle and bustle of modern life, it’s far too easy to get distracted and forget about any goals or New Year resolutions you may have set. However, putting your goals on paper helps to enhance remembrance. Ever heard of the generation effect? If you haven’t, here’s a quick breakdown of this neuroscience term. The generation effect is a phenomenon when a person finds it easier to remember information generated by their own mind, rather than the information they read or picked up from a book. When you write something, your brain automatically assumes that it’s important and focuses on it. 

For instance, if you read a travel guide to Paris, you’d most likely remember only a few bits and pieces from it. However, when you jot down salient points from the guide in your own words, your brain knows that this piece of information is more important than the one you just read from the guide. As such, you’d find it easier to recall it later. This is basically how the generation effect works.

Even though the generation effect seems like a fancy term, it’s more common than most people think. When you map out your goals and write them down, your brain assigns importance to them and as such, makes it easier for you to recall them. 

3. Helps clarify your goals 

Let’s admit it, our goals can be a little vague and non-specific sometimes. For instance, let’s assume your goal for the year was to do something daring. In this case, your goal for the year could end up in an epic fail because you’d spend so much time trying to choose a daring task. 

It’s even harder because “daring” could mean anything, ranging from hiking up Mount Everest or drinking a bottle of hot sauce without water. However, writing down your goals would help to narrow your focus and clarify what you really want to do. This way, there’d be no room for confusion or dilly-dallying. 

4. Enhances hope

Hope is one extra reason why you should be writing your goals as soon as you set them. When it comes to achieving one’s goals and aspirations, hope is an essential factor. Without hope, you’d most likely lack the drive to take the necessary steps towards achieving your target. 

Writing down your goals and committing to them fuels hope and gives you something to look forward to. When you’re hopeful, you’re able to achieve your goals in no time at all. 

“Our goals can only be reached through a vehicle of a plan, in which we must fervently believe, and upon which we must vigorously act. There is no other route to success.” —Pablo Picasso

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5. Sets boundaries between wishes and goals

What’s the difference between a goal and a wish? A shooting star. Just before you chuckle or roll your eyes at this joke, it’s important to note that there’s a whole world of difference between goals and mere wishful thinking. 

Before your goal is written down, it’s just one of your thoughts or longings. However, the moment you pen down your goals, you give it substance and transform it from a wish to a target. It becomes something real and tangible. You could even set deadlines and action plans. This way, you won’t spend hours building castles in the air when you have a real target. 

Any dream or goal can be achieved eventually. Sure, it may take time, but a great way to kickstart your success is by penning down your goals. Writing down each goal spurs your subconscious into action and transforms your passive longing into actual targets. This way, the distance between you and your aspiration will be shortened. At the end of the day, who needs shooting stars when you have a pen and paper?

 

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(For additional information on goal setting for 2021, go to =>Why You Should Write Down 100 Goals For 2021 And Beyond (addicted2success.com)

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Amanda Dudley

Amanda Dudley is a writer and a lecturer with a Ph.D. in History from Stanford University. When she is not lecturing and helping students with complex assignments, she works as a part-time essay writer, providing top-quality essay writing services and academic projects. An efficient writer, she delivers projects in good time, ensuring that her clients are satisfied and content.



 

5 Reasons Why Starting Small is the Key to Success

Essential Reasons Why Starting Small is the Key to Success
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Published on Nov 8, 2020

ByShawn Lim


“The man who moves a mountain begins by carrying away small stones.” This is one of the famous quotes from Confucius. And the success principle within this line explains how anyone can achieve anything they want if they are willing to put in small and consistent effort. 

You may have heard of the best-selling book, “How to Win Friends and Influence People,” written by Dale Carnegie. But do you know that the book started as a set of rules printed on a card no larger than a postcard?

Carnegie prepared a short talk where he called it ‘How to Win Friends and Influence People.’ The short talk was well-received and was then evolved into a course. And he needed teaching materials for the course. And so, Carnegie wrote down the rules for his course on a card and delivered it to his fellow students.

And in the next season, he printed the rules on a larger card, then a leaflet, then a series of booklets, with each version expanding in size and scope.

After 15 years of teaching, research, and experimentation, he compiled his rules for his course and became the book, How to Win Friends and Influence People. That was how the best-selling book was written. One step at a time.

Remember how Apple started? It began with Steve Jobs and his friend Steve Wozniak launching their tech giant in Job’s garage. The same went for Amazon. Jeff Bezos and his team started Amazon selling only books. But Bezos had a big dream and today, Amazon is a multi billion-dollar company.

As you can see, everything started small. Every big success you have heard of started as a series of small steps.

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Therefore, the key to success is to start small. Below are the 5 reasons why you want to commit to taking baby steps:

1. It takes less time and energy

It is always easier to start small. Think about it, do you think it is easier to write a 300-page book or it is easier to write just 1,000 words a day? Of course, the answer is obvious. And because it is easier to start small, your resistance to doing the work will be lowered. You don’t need too much motivation or willpower to get small things done.

This is why it is so vital to focus on small victories. If you do only 5 small things a day, you will have accomplished 5 small wins. In a week, you will have produced 35 little wins. In a month, you will have 150 small wins. And within a year, you will have accomplished 1,825 small victories.

Do you think these small victories will accumulate and make a huge impact on your life? You better they will. 

“It’s the little details that are vital. Little things make big things happen.” – John Wooden

2. It prevents overwhelming

Another key reason you want to start small is that it prevents overwhelm. You see, one of the main reasons people procrastinate and put things off until a later time is because of the pain of doing the work.

They feel overwhelmed to do the work. They feel the pain. And hence, they choose to procrastinate and delay the work. However, when things are easy to do, you won’t feel overwhelmed by them. Again, it is easier to commit to writing just 1,000 words a day than to complete an entire 300 page book.

It is your psychology that is in play. When you look at the entire project, you feel like you need to spend a lot of time and energy to do it. But when you break down the project into small actionable steps, you can tackle one small step at a time.

You have to understand that every big thing once started small. When you try to do everything all at once, you feel powerless and overwhelmed by the scale of the work involved.

3. It grows your confidence and motivation

Imagine you have goals to pursue and you know what you need to do today to make progress, but you don’t do anything. By the end of the day, how will you feel? Guilty and not good, right?

But if you stick to your plan, take action, and make progress, how would you feel at the end of the day? You’d likely feel satisfied and motivated, right? Because you have done something, made progress, and are slowly moving towards your goals.

That’s what taking small steps will do for you. When you make progress, you feel good. It boosts your confidence and motivation level.

Here’s a great quote from Tony Robbins, “People who succeed have momentum. The more they succeed, the more they want to succeed, and the more they find a way to succeed. Similarly, when someone is failing, the tendency is to get on a downward spiral that can even become a self-fulfilling prophecy.”

This is why you want to make sure you are building upward momentum. Take small actions and make progress to build your momentum. The more momentum you gain, the more powerful you become.

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4. It gives you the ability to pivot

There is another essential reason to start small – it allows you to pivot. Let me give you an example. Imagine you want to write a weight loss book, but you have no idea what title to write. And so, you start with writing short articles with various titles across the same industry.

And then you notice that one particular article received the most engagements. People share the article, leave comments, and say how much they love it. And you decide to write a book based on the article.

That’s the pivot. You use feedback you get from the small actions you make and then grow it into something bigger. In business, it is called MVP, Minimum Viable Product. You want to quickly test to see if an idea works before you put in your time and money to develop the complete product. When you start small, it allows you to pivot by getting immediate feedback from your actions. 

“Be not afraid of going slowly, be afraid only of standing still.” – Chinese Proverb 

5. It simply is the first step

Yes, no matter how big or small your goals or the success you want, you simply have to take one small step at a time. You can’t skip steps.

Just like if you want to lose weight through exercise, there is no way you can skip the exercise and get to the result directly. Taking small steps are necessary because there are no shortcuts to success.

Therefore, dream big, and start small. You don’t have to commit to taking big and bold steps, because all you need to do is take one baby step at a time. Be consistent, and eventually, you will arrive at your destination.

Do you believe starting small is the key to success? Share your thoughts with us below!

RELATED TOPICS:DALE CARNEGIEDREAM BIGHOW TO BUILD A BUSINESSHOW TO GET RESULTSHOW TO SUCCEEDHOW TO WIN AT LIFEHOW TO WIN IN BUSINESSKEYS TO SUCCESSSUCCESS PSYCHOLOGYTAKE SMALL STEPSUP NEXTHow the Use of Certain Words Can Determine Your Business SuccessDON’T MISSThe Framework to Making Better Decisions in Your Life

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Shawn Lim

 

Shawn Lim is the creator of StunningMotivation.com (https://StunningMotivation.com) and he’s a passionate blogger in the personal development industry who has inspired thousands to pursue their dreams and follow their passions. You can learn more about him plus download a free copy of his guidebook, Reach Your Goals on his website.

 


 

How To Change Your Life

The Two Meetings with Gary Vaynerchuk That Changed My Life

Four lessons in life and business with one of the world’s savviest marketers.

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September 21, 2020 6 min read

Opinions expressed by Entrepreneur contributors are their own.


Savvy entrepreneurs are familiar with Gary Vaynerchuk books like #AskGaryVeeCrush It and Crushing It. Those in the social media world know Gary Vaynerchuk as a brilliant marketer and entrepreneur. I had the opportunity to see Vaynerchuk speak before he was a social media phenomenon with eight million Instagram followers, and the lessons he taught that day are ones I still reference today.  

It was 2007, and I was one of a group of 300 entrepreneurs who saw Vaynerchuk at his very first public speaking appearance. We had heard of this crazy Russian with the funny name, but none of us knew what to expect. I remember sitting there listening to Vaynerchuk speak and thinking, “This guy is amazing – but I have no idea what he’s talking about.”

Social media was still a burgeoning industry in 2007, and frankly, pretty much his entire talk went right over my head. So he finishes with his speech (no notes or PowerPoint, of course) and then says to the audience: “Any questions?”

I looked around the room, and there was an awkward silence. No one raised their hand. So I slowly put my hand up. Vaynerchuk calls on me. I gulp.

I said, “Well Gary, everything you just said was brilliant. But I have no idea what you just said.”

The audience burst into spontaneous laughter and applause. I think a lot of other people were thinking what I was thinking and were glad I spoke up. Vaynerchuk’s response is just one of the brilliant lessons he’s taught me in the decade-plus since then. 

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Give away your content for free

When I asked the question, Vaynerchuk didn’t miss a beat. He says to me: “What do you do?”

I said, “I’m a business coach. I help entrepreneurs grow their business and have more financial freedom and time freedom.”

He says, “Perfect! Do you sell books, online courses and coaching programs?”

I said yes.

He says, “Great! Now I want you to start giving away all that stuff for free.”

I sat there, dumbfounded. Remember, this was back in 2007. Today, everyone gives away content to bring attention to their brands and companies. But back then, it seemed like a new concept, at least the way he was saying it. 

Long story short: I followed Vaynerchuk’s advice. (My momma didn’t raise no dummy.) I started giving away my content on platforms like FacebookYouTube, in videos, on my blog and on podcasts. Following his advice has become one of the cornerstones of my customer acquisition model, arguably the most important one.

Related: The Headline That Made Gary Vaynerchuk’s Head Explode

Put family first

Soon after that first life-changing meeting with Vaynerchuk, I had a second opportunity to spend time with him — this time, when I hosted him in my car. Vaynerchuk was about to go on his very first book tour, so I called his office, asked for his assistant and told them: “Hey, I’m a huge Gary Vee fan, and I’d love to host him while he’s here in Ohio.”

His assistant said, “Great! We were actually looking for somebody to do that.”

“I’m your man!” I said.

I remember how focused and driven Vaynerchuk was, but the thing that stood out to me the most was how he put family first. Vaynerchuk would take phone call after phone call — with CEOs, celebrities, his staff. Because he was in my car, I couldn’t help hearing his end of the conversation. During many of these important phone calls, he’d say this: “Sorry man, I gotta call you back. My wife’s calling.” Then he would click over to speak with his wife, and without the slightest hint of irritation, he’d say: “Hi honey, what’s up?”

Vaynerchuk’s Twitter profile says “Family First,” but that’s something many people in our industry say without actually following through. But I can tell you from firsthand experience that Vaynerchuk does indeed put his family first. 

Related: Gary Vaynerchuk and 8 Business Moguls Reveal Their Secrets for Building an Unstoppable Brand

Be present

One of the other things I noticed during that trip was how Vaynerchuk never hurried anyone. He was exactly the opposite of many of the divas you see on social media today. For example, after his book signing, I took him to a party that was held in his honor and filled with “Vayniacs” (passionate Gary Vaynerchuk fans).

You might expect the guest of honor to be “too busy” or “too important” to talk to everyone. Well, in many cases, you’d be right. But not our man Gary Vee.

Nope, Vaynerchuk took the time to talk with every single person who wanted to talk with him, no matter how long it took. He was completely present with each person. He looked them in the eyes and really listened to what they were saying. 

Related: Gary Vaynerchuk Is Showing Us How to Make It as an Entrepreneur

Be yourself

One big lesson I learned from spending time with Vaynerchuk is that you have to be yourself (as cliché as it sounds). I swear I’m not making this up, but in the two days I spent with him, I never once saw him go to the bathroom; he ate about enough to fill a hummingbird; and according to his schedule, he slept maybe four hours a night.

I finally asked him about that, and he admitted, “I’ve always had a weird metabolism. I don’t need to eat or sleep much.” (I didn’t press him about the bathroom part.)

That might work for him, but I eat like a horse and need sleep, like a LOT of sleep. Don’t try to be like Vaynerchuk if that’s not your body or your metabolism. 

I’ll always be grateful for the opportunity to spend time with Vaynerchuk and learn from him, as well as for the life and business lessons he taught me that I continue to use today. 


How To Utilize Data To Inform Your Sales Process

The Four Ways That Data Can Be Utilized To Inform Your Sales Process

By Dave Mattson | August 28, 2020


For as long as there have been salespeople, there has been data to analyze about the process they use to bring in business. The only issue has been how effective leaders are at drawing conclusions from that data.

All too often, companies don’t make effective use of the information available to them from their sales teams. They fail to generate the most relevant data points… or they focus on information that is familiar to them but less than meaningful. These common mistakes result in, among other things, the dreaded “garbage in, garbage out” sales forecast. So: How can you as a sales leader use data to support both the organization and the sales team? Here are four questions that will help you to do just that.

Question One: Do you have a sales process? This may sound like an obvious requirement, but most organizations we work with do not have a sales process! If you start breaking down data without a systematic process in place for generating sales, the data you come up with isn’t going to do you a lot of good. Note that a sales process gives people the steps they need to follow, from start to finish, to create revenue for your organization. Every company has a slightly different process; you can think of the data generated by the various steps of your sales process as being like an MRI. When it’s done properly, that kind of comprehensive scan is going to tell you what you need to know about the internal workings of your sales team. But to be useful, the analysis must line up with a functioning sales process!

Question Two: Have you identified your expectations? What are your expectations for each of the phases of your sales process? Break the process into its constituent parts: lead development, also known as prospecting; qualification; and then fulfillment and servicing the account. These three phases can also be understood, in the enterprise world, as landexpand, and renew. So. What are the specific outcomes you want to see within each of those three areas? What are the behaviors that make those outcomes possible? What are the departmental benchmarks – meaning what are your time-bound goals for behaviors that will land new business, expand existing business, and renew relationships with your best customers? Once you know that, you can break it down. What are the team benchmarks? What are the individual benchmarks? Set specific expectations. Hopefully, you’ve overlaid some competitive information, and you are meeting or exceeding the relevant industry benchmarks as you work with your team to identify the right goals. Once you have set the expectations, you will have something to compare the relevant real-world data to. (See Question Three.)

Question Three: Are you measuring the right stuff? Get meaningful data. Specifically, make sure you are getting data that connects to a specific step of your sales process. Make sure you are using your CRM system as a source of actionable business intelligence… not as a demonstration of compliance on the part of your salespeople. Make sure you are tracking leading indicators (activities that predictably generate revenue, such as having an initial voice-to-voice conversation with a decision maker) not just lagging indicators (activities that connect to revenue that has already been generated, such as filing a signed contract). Often, leaders spend too much time on lagging indicators and not enough in leading indicators. Identify the leading indicators that spotlight the effectiveness of a particular step of your sales process (such as the number of times a salesperson begins a discussion about the budget). Use that data to strategize improvement. What specific tools, resources, and behaviors will help everyone ensure the needle is moving in the right direction? How will you share the data in a way that inspires salespeople to monitor – and control – their own behavior?

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Question Four: Are you looking at a problem… or a symptom? This is perhaps the most important question of all. Is the data you’re examining pointing you toward an actual problem, or is it identifying the inevitable result of some underlying issue that you haven’t yet addressed? Sometimes, what seems obvious about a sales team’s needs isn’t obvious at all. Let me give you an example: Often, companies will look at their presentation-to-close ratio, realize that it’s low, and then self-diagnose based on that. They’ll say to themselves, “Okay, we need some help; we need to get better at delivering our presentations.” They think that’s the right response to what the data is telling them. But time after time, we find that’s not the problem.  When we do some digging, what we generally uncover is that they have a poor qualification process. The majority of those people they’re presenting to, they shouldn’t have been presenting to in the first place. They had no opportunity to win. Remember: There is a time to step back and get some help in assessing what the data is really telling you.

New technologies in CRM, in artificial intelligence, voice intelligence, and in any number of other areas are giving us all access to much deeper analyses than we could have made just a few years ago. As sales leaders, we can get the right data up on the dashboard… we can use that data intelligently… and as a result of what we learn, we can do a better and better job of leading our teams and our organizations in the direction they need to go. That starts with asking ourselves the four questions I’ve shared here – so we can avoid the all-too-common mistake of trying to land the plane without an instrument panel!

Interested in learning more about how you can utilize technology and data to inform your organization’s sales process? Learn why Sandler partnered with Gong to bring a measurable, data-driven approach to sales learning programs.

 


 

How To Create Everlasting Motivation To Achieve Your Goals

What most people don’t know is that motivation comes to you when you’re doing the work.

Published 23 hours ago

on Sep 3, 2020

By Anthony Nebel


If you’d like to learn how to consistently motivate yourself so you can achieve any goal you want, sign up for the free 90-Day Master Class hosted by the founder of Addicted2Success.com, Joel Brown.


People are always waiting for motivation to strike them before they start working on their goals. However, waiting for motivation to come to you before you start working is an unreliable method if you want to consistently work on achieving your goals.

What most people don’t know is that motivation comes to you when you’re doing the work. The more time you spend working on your goals and achieving progress, the more motivation you get which helps bring momentum to progress even faster.

In this small guide, I am going to show you how to create a reliable stream of motivation to achieve any goals that you want:

1. Create Small Mini-Goals For Your Larger Goals

People argue whether you should create small goals or big goals for your motivation but the real secret is to have both of them.

Here’s why:

  • You want goals and dreams big enough so that it makes you get excited to work for the bigger picture
  • You want small goals for your big goals to show proof that you are making progress

In other words, you need to have goals that get you excited and goals that show you’re making progress. When you have goals that show you are making progress, it shows that whatever actions you are doing is not in vain and that you are one step closer to that exciting big dream.

There’s a problem if you’re missing on just one of these because, if you only have big goals, you are going to lose motivation when you see no progress in 3 months. Same for the opposite, if you only have small goals, you aren’t going to be excited enough to keep working on them.

Define your biggest goal that you want and create mini-goals for that big goal to show you are slowly but surely making progress.

“Our goals can only be reached through a vehicle of a plan, in which we must fervently believe, and upon which we must vigorously act. There is no other route to success.” – Pablo Picasso

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Motivation comes from seeing progress and results from working through a period of time. This means that when you are working on your goals, you want to journal and measure how far you have gone: Daily, Weekly, Monthly and yearly.

The funny part is that you won’t feel a difference whether it’s been 3 months or 1 year. You are just going to feel normal. It’s when you see physical proof that you have evolved based on your past ideas and progress that you can see you transformed into another person.

That’s why I want you to keep a journal and record the most important metrics of the goal you are working on.

For example, if you are trying to lose weight you want to record:

  • How much you weigh each week
  • How many calories you are eating
  • What types of food you are eating
  • How many times you exercise per week

Having data allows you to see what works and what doesn’t work and gives you the opportunity to make changes to see the results you want. When you start to see the results you want happening slowly over time, this will make you much more excited to be consistent to reach your goals. 

3. Celebrate Your Small Successes

A lot of us who are tracking our progress in achieving our goals don’t take the time to celebrate our little wins. It’s the small building blocks that build the foundation to achieve our goals.

When you take the time to reflect on how far you have come and start celebrating your little wins, you are putting yourself in a positive framework where you reward yourself for doing something that you want.

This is a powerful tool in making sure you continue to stay persistent in your goals as you celebrate your small wins which eventually lead to your big win.

Here are some ways to celebrate your small wins:

  • Eat out with the family
  • Take time to watch Netflix
  • Do a hobby you enjoy

The key point is to do the above in moderation. You want to reward yourself in such a way that it doesn’t become a habit. That’s when rewards become even more powerful as a tool for increasing your motivation.

“Small successes are still successes; great failures are still failures.” – Mason Cooley

4. Find Your Inner “Why”

There’s a reason why a lot of people who have New Year’s resolutions suddenly quit on their goals. People are excited to have their own business making a lot of money, their ideal body, and the relationship of their dreams. But when it comes down to trying to change themselves, most of them quit within a couple of weeks.

This is because they realize that the pain of trying to change is greater than the pleasure of staying in their comfort zone. You need to delve deep in yourself and find your inner “why.” Why do you want to change so badly?

You need to start asking this question whenever you are trying to change one of your habits. Things will get tough as it’s hard staying consistent in doing the right thing every day.

Here are some more questions you need to find and answer when things get hard:

  • Are you unsatisfied with where you are now?
  • Are you willing to make some sacrifices for the goals you want?
  • Are you willing to change your habits and understand it takes time?

You want to answer these questions honestly and figure out how to make it a reality.

Conclusion

Waiting for your “inspirational motivation” is an unreliable way to get started on your work. Rather, true motivation comes from seeing the progress and results when you start working on your goals.

The way to create this true everlasting motivation is to create small and big goals and track your progress in achieving them. You also want to have small celebrations along the way to maintain your motivation and reward yourself. Finally, when things get hard you need to fall back into your inner “why” on the real reason why you want to change.

Which motivational tip did you find most surprising? Let us know in the comments below!

RELATED TOPICS:ACHIEVE YOUR GOALSCHANGE FOR THE BETTERCHANGE YOUR LIFEGOALSHOW TO GET POSITIVE RESULTSHOW TO SET GOALSMEASURE YOUR PROGRESSMOTIVATE YOURSELFSETTING GOALSWHATS YOUR WHYDON’T MISS8 Things You Can Do Right Now to Get Your Motivation Back

Anthony Nebel

Anthony Nebel is a freelance writer who is obsessed with self-development. He has tried everything from meditating, journaling, fasting, and writes about it all on his blog, AnthonyNebel.com, on his personal transformation as well as marketing hacks you can use for your business.


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How To Learn About Entrepreneurship From Colonel Sanders

The 7 Inspiring Lessons Colonel Sanders Can Teach Us About Entrepreneurship

Published 2 days ago

on Aug 30, 2020

By Graham Chapman


Colonel Sanders was rejected exactly 1009 times before he was able to sell his KFC recipe successfully. In addition to this, he failed at every job he even turned his hand to during his life. After a lifetime of facing failure after failure, he finally sold KFC at the ripe old age of 75.

In this blog, we’ll be covering seven of the inspiring lessons that the Colonel’s entrepreneurial journey can teach us, and whether you’re 25 or 75 years old, there’s something here for any budding entrepreneur.

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Lesson #1: Failure Breeds Success

As I mentioned, the Colonel was rejected over a thousand times before he was successfully able to sell his Kentucky Fried Chicken recipe – that’s a lot of rejection. Not only that, but Sanders failed miserably at every other career he ever attempted. Between the ages of ten and forty, Sanders tried his hand at the following, among other things:

  • Streetcar conducting
  • Farming
  • Law
  • Sales
  • Fire fighting

This just goes to show that no matter how much you experience failure, there’s still time, no matter how old you are, which brings us neatly onto our next lesson.

“I’ve only had two rules. Do all you can and do it the best you can. It’s the only way you ever get that feeling of accomplishing something.” – Colonel Sanders

Lesson #2: It’s Never Too Late

When Colonel Sanders was 75, he finally sold KFC for $2 million (roughly $15 million today). Can you imagine experiencing such a win, after a lifetime of losing? I’ve met people during my career who think they’re over the hill by the time they’re in their thirties! Yet the Colonel ploughed on in the face of adversity and ended up as the founder and face of a brand we’re still so familiar with over five decades later. 

Lesson #3: The Past is In the Past

In order to be successful as an entrepreneur, many people simply need to learn that the past is in the past, and it will only define your future chance of success if you allow it to. It doesn’t matter how many times you’ve failed, where you’ve come from or what negative things you’ve experienced or done in the past.

Your past doesn’t hold the keys to your future success. The Colonel failed at every career he ever attempted. He even spent much of his life in an unhappy marriage, ending in divorce and had to provide for three children by the time he was nineteen. For most, that’d be enough for them to settle down into an unfulfilling career, but the Colonel pressed on with faith in his own abilities and principles. 

Lesson #4: Giving Up is the Only Way to Fail

Failure is a natural side effect of life; the story of Kentucky Fried Chicken tells us that quitting is the only failure. If you have the same outlook and faith in what you’re trying to do, the possibility of significant success is never off the table. Even when you see the clock is ticking and the days and years are flashing by, there’s no time limit on being a success. Never stop searching for that light at the end of the tunnel.

Lesson #5: A Fresh Start is Sometimes All You Need

It’s clear to us now that cooking was a passion of the Colonel’s, but he didn’t discover his enthusiasm until much later in his life. It’s only through having the courage to fail and start over, again and again, that he was able to discover his real calling. 

When you try to succeed at multiple disciplines, it’s a sure-fire way to burn yourself out. The start is always the hard part, and for most, the idea of doing it over and over again, in their 50s, 60s and 70s would be absolutely exhausting. The energy and passion that the Colonel showed by doing this well into his seventies is an inspiring lesson to any entrepreneur. 

Lesson #6: Take a Leap of Faith

It’s no great shock to learn that following your heart’s desire is often the key to success, happiness and contentment. How is it then, that so many of us won’t chase after what we truly want from life? Sitting back and relaxing into your comfort zone means that many of us don’t realize how vital passion and desire really are. In the end, the pursuit of a passion will make anyone happy, contented and prosperous. 

“One has to remember that every failure can be a stepping stone to something better.” – Colonel Sanders

Lesson #7: Keep it Simple

It seems crazy to say it, but Kentucky Fried Chicken started by selling chicken on the side of the road. After selling his recipe, the business grew rapidly, and these days it’s commonplace to see KFC franchises in countries all over the world – 145 to be exact. The lesson here is never to be afraid of keeping things simple. So long as you’re willing to start, work hard and keep at it, things will grow. 

It’s often the case that would-be entrepreneurs will put off starting their venture, launching their website or whatever it might be because they simply don’t believe they are big enough to make a start.

 RELATED TOPICS: COLONEL SANDERSENTREPRENEURSHIPEXPERIENCING FAILUREFAILUREHOW TO OVERCOME FAILUREKFCPERSEVERANCERISKSUCCESSFUL ENTREPRENEURSTAKING RISKSDON’T MISSWomen Trailblazers: The Most Successful Female Founder in Every Country

Graham Chapman

Graham Chapman is a sustainable product and business expert and owner of powerguard.co.uk.


The 4 Ways of How to Build a Learning Culture While Your Workforce is Remote

 

Mandating a three-hour webinar training is no longer going to cut it.

BY MARCEL SCHWANTES, FOUNDER AND CHIEF HUMAN OFFICER, LEADERSHIP FROM THE CORE@MARCELSCHWANTES


4 Ways to Build a Learning Culture While Your Workforce Is Remote

As business leaders and individuals grapple with the staggering impact of Covid-19 one thing has become undoubtedly clear. In order for leaders to foster organizational resilience and weather the post-pandemic storm, they must prioritize the learning and development of their workforce.

I don’t mean mandated Zoom presentations in which employees multitask on the side. What I mean is flexible, passion-driven learning where employees learn what they want, when they want and on their own terms.

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Shelley Osborne, VP of Learning at Udemy, offers a much-needed revision to corporate training in her new book: The Upskilling Imperative: 5 Ways to Make Learning Core to the Way We Work. In it, Osborne challenges traditional, one-size-fits-all approaches to training that are no longer relevant to modern workers–let alone those working remotely.

Shelley recommends the following to help leaders develop an effective and sustainable learning culture–with an eye toward continuous employee growth and long-term business success during (and beyond) Covid-19.

Demonstrate how learning drives business success

“When beginning to build their learning culture, leaders must consider that employees need to understand how their learning impacts business outcomes,” says Osborne.

As businesses continue to operate with limited staff or reduced capacity, it’s critical for employees to stretch their skill sets further and fill tasks and roles they wouldn’t normally. Individuals are more likely to learn and seek out learning when they understand the role it plays in overall business success.

“Leaders can signal the value of learning throughout the organization by setting aside their own time for it and sharing with their teams and the broader organization what they’re learning,” she says. “This makes it clear to employees that learning at work is not only accepted, it’s encouraged.”

Let your employees define flexibility for continuous improvement

Harnessing the power of learning isn’t as simple as rolling out more training modules or sending people to a slew of workshops.

Employees require more flexibility today than ever before, and that is especially true when it comes to learning. Due to Covid-19, parents are working double duty as busy professionals and homeschool teachers, while other employees navigate the nuances of working remotely with roommates. Bottom line: mandating a three-hour webinar training is no longer going to cut it.

Building a sustainable learning culture means giving employees time and space to learn where and when they want. Doing so will encourage them to seek out new learning opportunities independently and allow for psychological safety and the ability to learn.

“One of the greatest leadership lessons I’ve learned is that we must recognize we aren’t perfect and there is always room to learn and grow,” says Osborne. “When you have teams and businesses that provide flexibility for growth and development, we can all continuously improve.”

Focus on change agility

We need to do more to lay the groundwork for unexpected change. However, this preparedness can’t be exclusive to pandemics and recessions. We must understand and accept that change is constant, necessary, and beneficial for surviving and thriving in today’s workplace.

Osborne refers to this type of adaptability as “change agility”–seeing change as an ongoing opportunity, not as a threat or liability. And at the center of change agility is continuous learning.

“Grounding a company’s culture in learning is the surest way to navigate through change,” says Osborne. “A strong learning culture empowers employees to upskill themselves in the face of change, continually grow and adapt to new challenges.”

Continuous learning & Covid-19

If there is one message Osborne would like readers to take away from her book, it’s that learning programs must evolve with the times. Traditional approaches to training (a la overhead projector and chalkboards) were built for a world we don’t live in anymore. What’s more, they aren’t engaging for today’s workers who are accustomed to consuming digital content on their own terms. This was true before the pandemic and it’s undeniable now.

Beyond modernizing the learning experience at work–companies need to transform at every level into learning-driven organizations, where working and learning are inextricably linked.

As companies continue to navigate this new environment, Osborne is optimistic that the fundamental shift toward flexible, accessible online learning is here to stay. AUG 29, 2020. Like this column? Sign up to subscribe to email alerts and you’ll never miss a post. The opinions expressed here by Inc.com columnists are their own, not those of Inc.com.


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