Urgent! How Will A Digital Currency Destroy Freedom?

Americans Must Reject Any Digital Currency Coming From The Central Bank

Dateline: Creve Coeur, MO. USA./Saturday, June 5th, 2021/ Written by: Jeffrey L. Klump


They are doing it to us, again.

Does anyone see it?

Look carefully.

I warned people about Donald Trump in 2015 when I posted on social media and wrote that he was the ultimate trojan horse. Trump was the false flag attack on America.

Trump supporters believe even to this day that he was the real deal. He wasn’t.

Trump is a grifter. His kids are grifters, and his grandkids will be grifters.

Trump was playing his role as an actor to divide America.

Trump’s spending was higher in 4 years than what war criminal George W. Bush spent in 8 years.

Some Trump supporters claim it was because of Covid. Complete nonsense.

Trump was in office for 4 years before Covid ever hit the headlines.

Trump was taking us to the same destination that Joe Biden is taking us, except by a different route.

Both Trump & Biden have increased federal spending in a massive way because they are intentionally destroying the U.S. dollar in its current form.

Dr. Michael Burry, from the “Big Short” fame, warned us in February on Twitter before he was forced to remove his tweet about hyperinflation at our doorstep.

Michael Burry didn’t realize or understand that the massive increase in federal spending while the private central bank, The Federal Reserve, continues to print up ‘new dollars” to flood the system, is all part of the plan to destroy the U.S. dollar in its current form and move us to a new digital currency, issued by them.

This is why you are seeing attacks on cryptocurrencies like Bitcoin. The dollar price has fallen quite a bit since its high earlier this year. Bitcoin(#BTC) price may go even lower in dollar terms.

Much of this has to do with the Federal Reserve’s comments about Bitcoin and other cryptos including comments about how the I.R.S. is looking into people not paying taxes who own and exchange cryptos for dollars.

The Federal Reserve will have No Competition for a digital currency.

This will make a lot more sense to you if you understand that the I.R.S. is the collection agency for the Federal Reserve bank.

If you owe taxes to the I.R.S., your check is deposited into one of 12 central banks around the country.

Once your check is deposited, the Federal Reserve takes its “skim”(think Mafia skim from Las Vegas casinos) off of the top, and whatever is leftover goes to the U.S. Treasury.

The Federal Reserve is not part of the United States government.

The Federal Reserve is a private banking cartel whose shareholders include the Bank of England, Goldman Sachs, and J.P. Morgan. These shareholders are just the few that we know about.

There is a very real reason the Federal Reserve does not want to have an audit.

They know an audit would be an end of the central bank.

Stay with me here. Back to what I said at the beginning of this article regarding “they are doing it to us again”.

They are grifting us again.

We can describe them as “The Powers That Be” but in reality, they are the global cult that David Icke frequently mentions. At the top of this global cult are satanic International Zionists & Freemasonry.

These two groups are at the top of the pyramid power of Evil in the world.

In February 2020, I warned people that Covid 19 was a bioweapon made in a laboratory.

It was real, and it was a threat to some people in the world, primarily those who are deficient in vitamin D, which means it was a targeted virus-like I said back then.

Many decided to listen to pseudo-scientists like Antony Fauci and serial killer Bill Gates, who isn’t a scientist and is nothing more than a college dropout.

The grift in 2020 was the Corona Cold scam. That was “the hook”.

Remember the axiom by 30-year conspiracy researcher David Icke, Problem-Reaction-Solution.

Don’t ever forget this.

They, the Global Cult, create the problem. In this case, they created a biological weapon, originally made in the USA, and that is why Trump was lying about this from the beginning, and then offshored the work to a P4 lab in Wuhan, China.

The CCP(Chinese Communist Party) has the germ intentionally released.

The people react. Many are freaked out! Ready to surrender all of their Constitutional rights if need be, in exchange for the illusion of safety and protection.

Now, the Global Cult, whose middlemen are Anthony Fauci and Bill Gates, come up with the solution.

The solution being the experimental drugs that everyone keeps referring to as “vaccines”.

I warned everyone more than 6 months ago that there are no vaccines for bioweapons like Covid 19 and there are no vaccines for a corona cold virus, like Covid 19.

Thousands of people have already died from these experimental drugs and that is why I was banned from Facebook.

I was posting on a business page about the dangers of these drugs.

The Corona Cold scam is now falling apart as we are witnessing middle man Anthony Fauci being thrown under the bus with email gate.

Watch Tucker Carlson hammer the fraud Fauci: “That Was A Lie”: Tucker Carlson Levels Fauci After FOIA Emails Connect The Dots | ZeroHedge

They will play out this grift even though you are hearing less and less about the “vaccine” program because most Americans who haven’t taken the jab are suspicious, and have decided to say no.

What is the latest grift from the Global Cult? Take a look at the title of this article.

For more than a year we have been hearing about a digital currency the Federal Reserve is looking into.

Come on now. The Fed already has its “Digital Dollar” it created and is ready to roll it out.

This is the reason you are seeing money given to just about everyone from the government.

Once again, Problem-Reaction-Solution.

They, your elected politicians, and unelected private central bankers are flooding money everywhere in order to destroy the dollar.

The people react. They are upset and feeling the effects of massive inflation followed by hyperinflation.

The American people are desperate.

But wait, here comes the solution.

The Federal Reserve issues its own cryptocurrency known as the Digital Dollar.

The Fed won’t tell the desperate Americans that they will lose all of their freedom with this new electronic currency, which will allow the Fed to look into your bank account, and see what transactions you make and for what.

No, you are being grifted right now into total enslavement.

The middle class will be utterly decimated and destroyed with severe inflation including $5 dollars a gallon gasoline, or more.

Here is financial expert George Gammon to explain how this will work. Take a listen:

What is the hook in this grift? Remember, the Global Cult must scare you into giving up all of your Freedoms and Liberties as they did with Covid.

The hook is the staged alien disclosure/invasion that will be unveiled by the Pentagram, better known as the Pentagon.

You are hearing about UFOs everywhere especially on mainstream media when in the past, most mainstream outlets have refused to cover it.

Why is this coming out now? Remember, timing is everything.

The Global Cult not only needs people to be afraid, and fear is a control mechanism, but they also need people to be distracted as to what the real grift is, and that is a new digital currency for all of us.

The central bankers of the world including the Federal Reserve are the middle managers for the Global Cult.

“If the American people ever allow private banks to control the issue of their currency, first by inflation, then by deflation, the banks and corporations that will grow up around them will deprive the people of all property until their children wake up homeless on the continent their Fathers conquered… I believe that banking institutions are more dangerous to our liberties than standing armies… The issuing power should be taken from the banks and restored to the people, to whom it properly belongs.” Thomas Jefferson

The plan is to take America and the whole world down the same road as China.

China already has its digital Yuan operational and in use.

The digital currency is downloaded onto a smartphone.

You are hearing more and more chatter on business networks like CNBC about a new Digital currency from the Fed.

Take a look => The Fed this summer to move toward developing a digital currency (cnbc.com)

Eventually, the currency will be a microchip planted into one of these “vaccines”.

That is still a few years away, but if they get their way with this new Digital Dollar or Fedcoin, there will be no stopping them.

Any new digital currency coming from the Central Bank must be rejected by all Americans.

They are doing it to us, again.

Does anyone see it?

Look carefully.

 

RELATED:

Update: Putin Threatens U.S. Petro-Dollar System. =>Putin Charges US With Using Dollar To Wage “Economic & Political War” | ZeroHedge

Fed’s Powell: 2021 ‘an important year’ for digital dollar | Modern Consensus.

The US government is planning the creation of a Digital Dollar Wallet by 2021. Could this be the end of Bitcoin? | Tech News | Startups News (techstartups.com)


What Are The 3 Reasons To Urgently Rebrand Yourself?

3 Reasons You May Need to Urgently Rebrand And Yes, Covid Is One of Them
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Published on Dec 12, 2020

By Shona Maitland


Your brand is your fingerprint, your voice, your very essence of business being. It’s the sum total of everything you do, everything you offer, everything you believe, everything you project. Get it right, and your business thrives. Get it wrong, and you could lose customers by the droves. Let’s avoid that at all costs.

Here are three important reasons you may need to rebrand urgently: 

1. Your branding makes people think of a pandemic 

When I write the word “Covid-19”, what images do you think of?  Sickness? Stretchers? Viruses? Microbes? Face masks? Colors like red, black, clinical blue, and surgeon-gown-green? What words do you think of? Contagious? Sick? Quarantine? Death? Cough? Sneeze? Testing?

How do you feel when you think about Covid-19? Scared? Isolated? Anxious? Annoyed? Angry? Grief-stricken? Lonely? These are just a handful of common images, feelings and words associated with the pandemic, and none of them are particularly uplifting.  Yet, they may be the very words associated with your brand, if elements of your branding remind people of the virus. You might be wondering, “How would any brand possibly be associated with Covid-19?” 

Well, it might just be coincidence and plain bad luck. For example, years ago I saw a business logo on a van where the letter “o” within the logo was made into a little, spiky virus ball, almost identical to the ones we currently and constantly see on our televisions and news feeds. 

If that company is still operating today, I’d suggest an urgent rebrand. Despite the logo possibly working for them in the past, it will now be linked, even just fleetingly and subconsciously, to something negative and dangerous. It could impact sales. In the above example, the logo lettering was deliberately crafted to look like a virus, but what of all the quirky shapes and images that accidentally look like viruses? 

In my opinion, they should change.  It’s true, Covid-19 will pass but in the meantime, the owners of those businesses are trying to run their brands under a banner of positivity, which is challenging given the possible association with the virus. If you want a positive brand, you must create branding that triggers positive feelings, not negative ones. 

“Brand is just a perception, and perception will match reality over time.” – Elon Musk

Make no mistake, brands are getting it wrong. Viewers in the United Kingdom were repelled by a KFC television advertisement featuring people licking their oily fingers in public spaces, after chomping on the chicken. 

What did viewers instantly think of? Covid-19! They were unimpressed that KFC was encouraging people to lick their fingers during a health crises.  KFC pulled the ad. If they hadn’t, their brand could have been temporarily fried. KFC would have been seen as reckless and irresponsible, and definitely not doing their bit for the pandemic.

In a nutshell, Covid-19 is currently imbedded in the collective global conscience. If your branding is associated with it in a negative way, consider rebranding ASAP. If you cannot invest in rebranding, try to remove or tastefully obscure the images that create the negative association.

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2. Your branding is offensive 

Stroll around certain parts of the internet and social media, and you’ll see rampant, chest-thumping, offense taking. You aren’t expected to know everything people are offended about, needless to say, it’s a lot! Some of it completely frivolous. But there are also many legitimate reasons why people take offense. 

With that in mind, the key areas to naturally avoid are: racism, sexism and anything that insults, attacks or marginalizes people because of their age, intelligence, religion, gender, sexuality, physical appearance, and mental or physical disabilities. A timely and well-publicized example of rebranding amidst the foreground of Black Lives Matter, is the NFL team formerly known as the Redskins, who are now temporarily known as the Washington Football Team. 

Redskins is a disparaging term for Native Americans, and it had been the team’s name since 1933 after initially being called the Boston Braves in 1932, prior to moving to Washington. After years of protests from Native Americans, fans and players, the Redskins leadership announced they’d drop the name and logo after a review process, to the anger of some, and the relief of many. 

There has been mockery around the temporary name: the Washington Football Team, and admittedly, it is beige – but likely deliberately so, to avoid any attacks relating to creativity, given it is impermanent. 

Importantly, management understood the very message I’m highlighting in this article, that sometimes the need to rebrand is urgent. While it took the leadership a long time to get to this point, once the decision was made, there was urgency to follow through. Given the process of creating a new brand is going to take time, a temporary new name was pressingly necessary. 

If you’ve ever received complaints about your brand, or sensed a general unease amongst clients and potential customers toward it; or indeed, felt uncomfortable yourself, it’s urgently time to rebrand. 

“Branding demands commitment; commitment to continual re-invention; striking chords with people to stir their emotions; and commitment to imagination. It is easy to be cynical about such things, much harder to be successful.” – Richard Branson

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3. You’re embarrassed of your branding

An entrepreneur came to me with a common problem. She’d started her business years ago with little money, creating the brand entirely on her own, including designing the logo. As her business developed, it quickly outgrew the branding, and certainly was not reflective of her polished image anymore. 

Her embarrassment was so intense she stopped handing out business cards, using business stationery and telling people to visit her website. Yet, she saw rebranding as a low priority. Until of course, sales began to dwindle. All of a sudden, rebranding became an urgent task because she wanted to shout loudly and proudly about her business again, but couldn’t do so with her existing branding.

My suggestion is, don’t wait for business to falter. If you’re embarrassed about your branding, treat rebranding as a top priority, proactively rather than reactively. 

Although rebranding is a process you’d like to undertake in your own time, there are occasions where it becomes an urgent matter, particularly if your branding causes offense or creates a negative perception around your business. In some cases, saying goodbye to your existing branding might be hard, but saying goodbye to your business, as a possible result of that branding, is much harder. Stay clear, stay respectful, stay congruent, stay the course.

RELATED TOPICS:BRANDINGBRANDING TIPSBUILDING YOUR BRANDBUSINESSENTREPRENEURSHOW TO BUILD A BRANDWHY YOU NEED TO REBRANDDON’T MISSEntrepreneurs: 7 Tools For Improving Your Edge

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Shona Maitland

Shona Maitland has 10+ years experience as a business owner, brand strategist and designer at Shona Creative. She has further expertise in ethical and socially-responsible businesses and charities at Brands of Change, her second business.


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Why Are Sales People Needed In A Pandemic?

Are Salespeople Needed In a Pandemic?

BY: MARK HUNTER PUBLISHED ON: SEP 23, 2020|CATEGORIES: SALES MINDSETSALES MOTIVATIONSALES PROCESS1 COMMENT


 

Are salespeople even needed right now during pandemic? There are lots of businesses out there with a lot of salespeople saying that they’re not needed. Many companies are saying they are just going to take whatever business rolls into them, because right now during a pandemic, they can’t afford salespeople. Let me tell you something: you can’t afford to not have salespeople. Period.

I’m going to walk you through 10 reasons to help answer this question: are salespeople needed in a pandemic? But first, I hope you take a moment to hit subscribe, so you can watch the new video I post every week. Each video is on a critical topic that’s pertinent to the world we live in right now during a pandemic.

Salespeople are needed more than ever right now. The customer doesn’t know what they don’t know, so it’s your job as the salesperson, part of the sales team, to help them.

1. R&D Department

You are your customer’s research and development source. It’s your job to provide your customers with ideas. You are their department to research and develop in order to help them develop solutions. You have to be seen as operating in that area of expertise.

If you’re not bringing research and development insights to your customers, you’re not doing your job. All you’re doing is acting as a rain barrel collecting the business that comes in. Your job is to incrementally help your customers identify solutions. And that leads me to our next reason…

2. Solutions

Like I stated earlier, customers don’t know what they don’t know; therefore, unless you provide them with solutions, they will just go with what they think they need. The problem is that what they think they need might not even be close to what they really need to reach a solution.

It’s your job to be the critical person that doesn’t just supply them with what they want, but what they really need. That’s the solution.

3. Knowledge

You have more knowledge and more expertise regarding what you sell and how you help customers then your customers will ever have. I will continue to remind you that the customer doesn’t know what they don’t know. It’s true. The only way you counteract that fact is by bringing them more knowledge each time you meet with a customer.

Ask yourself what you can do with the customer today to help them become more informed. How can you share your knowledge with them?

4. Morale Builder

You might think this one is little bit weird. No, it’s not. Customers are more confused than ever. It’s strange times out there. Your objective is to be the optimist. Be the one to help them get through the uncertainty and struggles.

You are the morale builder to each of your customers. Oh, and by the way, as a salesperson in a company, you’re also the morale builder to the employees within the company, because you get to interface with every side out there. You get to see everything.

5. Networking Agent

This is different than just networking. Again, it’s your objective to help customers. This might relate to what you sell, but it might also relate to connecting with somebody else. Connecting people is helping people.

You are an agent to your network. When you do that, you increase the value that you bring to other people which will undoubtedly increase the value that you receive from other people. It works both ways.

6. Problem Solver

Go back to what we’ve been talking about again and again: customers don’t know what they don’t know. In addition, they often have a problem that they’re stuck on. Because of your knowledge, solutions, the research and development work you’ve done, you’re able to help them solve their problems.

Think about the times that you’ve been able to help customers overcome a challenge that they’ve been stuck on for a long time. It’s incredible when you’re suddenly able to provide a much-needed solution. Right now, that’s the value of why you need to be in sales and why as an organization, you have to have a sales team.

7. Economic Force

Is this some sort of macro solution to the global economy? No. You’re an economic force to your customers, because you’re helping them do whatever it is that they need to do more efficiently. This goes for B2B or B2C. This allows the customer to get onto their next thing, their next solution, and the next idea. You are helping them become more efficient. When we become more efficient, we become an economic growth machine.

Economic force has to do with our customers, but it also has to do with what we’re all doing internally. We’re helping. We’re helping our employees remain employed. We’re helping those vendors who sell to us stay in business. We are truly an economic force; sales is what will drive the economy back.

8. Customer Insights

This is incredibly valuable. As you talk with customers, you learn things, and this is what customers are looking for. This is really what they want. In turn, learning will help you too bringing ideas about how you can better help customers. It’ll provide ideas that you can share with others in your supply chain and vendors. What you learn can also be shared with other people within your own company.

Customer insights bring vital information. When I said research and development early on, I was looking from an external standpoint. Customer insights, on the other hand, is internal. You are the one who gets to take in all of this information.

9. Job Creator

You know that the more successful you are, the more stable your job is. Guess what that means? You are creating your job, but you’re also creating jobs for the people you’re helping.

Let’s go back to every other piece that I’ve been talking about here. You are helping businesses stay employed. Every day I meet with companies and my whole objective is to leave them in a better state, so they can create more jobs. That’s your goal too.

By the way, the job creator role that you play is also internal within your own company because remember, if you and sales weren’t out doing what you’re doing, other people in your company / supply chain wouldn’t have a job.

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10. Business Counselor

You must take this one very seriously.

Right now, because of all the confusion and chaos out there, it’s your duty to be the voice of reason and normalcy. You are the one who can listen and just share ideas. What you share may go way beyond anything that you sell or the industry that you work in. That’s the business counselor’s job, because at the end of the day, we are talking about B2B business to business and B2C business to consumer.

However, it’s also H.H., human-to-human. In that regard, you’re a business counselor and a human counselor. In a pandemic, salespeople are needed now more than ever. I can’t stress this enough. It’s one of the reasons I wrote the book, A Mind for Sales. I firmly believe that when you have a mind for sales, it’s amazing how you’ll power through every situation that comes your way.

Copyright 2020, Mark Hunter “The Sales Hunter” Sales Motivation Blog.  Mark Hunter is the author of A Mind for Sales and High-Profit Prospecting: Powerful Strategies to Find the Best Leads and Drive Breakthrough Sales Results.


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How To Change Your Life

The Two Meetings with Gary Vaynerchuk That Changed My Life

Four lessons in life and business with one of the world’s savviest marketers.

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The Two Meetings with Gary Vaynerchuk That Changed My Life
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Savvy entrepreneurs are familiar with Gary Vaynerchuk books like #AskGaryVeeCrush It and Crushing It. Those in the social media world know Gary Vaynerchuk as a brilliant marketer and entrepreneur. I had the opportunity to see Vaynerchuk speak before he was a social media phenomenon with eight million Instagram followers, and the lessons he taught that day are ones I still reference today.  

It was 2007, and I was one of a group of 300 entrepreneurs who saw Vaynerchuk at his very first public speaking appearance. We had heard of this crazy Russian with the funny name, but none of us knew what to expect. I remember sitting there listening to Vaynerchuk speak and thinking, “This guy is amazing – but I have no idea what he’s talking about.”

Social media was still a burgeoning industry in 2007, and frankly, pretty much his entire talk went right over my head. So he finishes with his speech (no notes or PowerPoint, of course) and then says to the audience: “Any questions?”

I looked around the room, and there was an awkward silence. No one raised their hand. So I slowly put my hand up. Vaynerchuk calls on me. I gulp.

I said, “Well Gary, everything you just said was brilliant. But I have no idea what you just said.”

The audience burst into spontaneous laughter and applause. I think a lot of other people were thinking what I was thinking and were glad I spoke up. Vaynerchuk’s response is just one of the brilliant lessons he’s taught me in the decade-plus since then. 

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Give away your content for free

When I asked the question, Vaynerchuk didn’t miss a beat. He says to me: “What do you do?”

I said, “I’m a business coach. I help entrepreneurs grow their business and have more financial freedom and time freedom.”

He says, “Perfect! Do you sell books, online courses and coaching programs?”

I said yes.

He says, “Great! Now I want you to start giving away all that stuff for free.”

I sat there, dumbfounded. Remember, this was back in 2007. Today, everyone gives away content to bring attention to their brands and companies. But back then, it seemed like a new concept, at least the way he was saying it. 

Long story short: I followed Vaynerchuk’s advice. (My momma didn’t raise no dummy.) I started giving away my content on platforms like FacebookYouTube, in videos, on my blog and on podcasts. Following his advice has become one of the cornerstones of my customer acquisition model, arguably the most important one.

Related: The Headline That Made Gary Vaynerchuk’s Head Explode

Put family first

Soon after that first life-changing meeting with Vaynerchuk, I had a second opportunity to spend time with him — this time, when I hosted him in my car. Vaynerchuk was about to go on his very first book tour, so I called his office, asked for his assistant and told them: “Hey, I’m a huge Gary Vee fan, and I’d love to host him while he’s here in Ohio.”

His assistant said, “Great! We were actually looking for somebody to do that.”

“I’m your man!” I said.

I remember how focused and driven Vaynerchuk was, but the thing that stood out to me the most was how he put family first. Vaynerchuk would take phone call after phone call — with CEOs, celebrities, his staff. Because he was in my car, I couldn’t help hearing his end of the conversation. During many of these important phone calls, he’d say this: “Sorry man, I gotta call you back. My wife’s calling.” Then he would click over to speak with his wife, and without the slightest hint of irritation, he’d say: “Hi honey, what’s up?”

Vaynerchuk’s Twitter profile says “Family First,” but that’s something many people in our industry say without actually following through. But I can tell you from firsthand experience that Vaynerchuk does indeed put his family first. 

Related: Gary Vaynerchuk and 8 Business Moguls Reveal Their Secrets for Building an Unstoppable Brand

Be present

One of the other things I noticed during that trip was how Vaynerchuk never hurried anyone. He was exactly the opposite of many of the divas you see on social media today. For example, after his book signing, I took him to a party that was held in his honor and filled with “Vayniacs” (passionate Gary Vaynerchuk fans).

You might expect the guest of honor to be “too busy” or “too important” to talk to everyone. Well, in many cases, you’d be right. But not our man Gary Vee.

Nope, Vaynerchuk took the time to talk with every single person who wanted to talk with him, no matter how long it took. He was completely present with each person. He looked them in the eyes and really listened to what they were saying. 

Related: Gary Vaynerchuk Is Showing Us How to Make It as an Entrepreneur

Be yourself

One big lesson I learned from spending time with Vaynerchuk is that you have to be yourself (as cliché as it sounds). I swear I’m not making this up, but in the two days I spent with him, I never once saw him go to the bathroom; he ate about enough to fill a hummingbird; and according to his schedule, he slept maybe four hours a night.

I finally asked him about that, and he admitted, “I’ve always had a weird metabolism. I don’t need to eat or sleep much.” (I didn’t press him about the bathroom part.)

That might work for him, but I eat like a horse and need sleep, like a LOT of sleep. Don’t try to be like Vaynerchuk if that’s not your body or your metabolism. 

I’ll always be grateful for the opportunity to spend time with Vaynerchuk and learn from him, as well as for the life and business lessons he taught me that I continue to use today. 


How to Close Sales Faster In a Pandemic

BY: MARK HUNTER|PUBLISHED ON: AUG 26, 2020|CATEGORIES: SALES MINDSETSALES MOTIVATIONSALES PROCESS0 COMMENTS

My newest book, A Mind For Sales, relates to what we’re dealing with today in the middle of a pandemic. So much of it has to do with our mind. There’s a tremendous amount of business out there; we just have to be flexible and willing to adapt to go find it.

I’m going to share with you 10 steps on how to close sales faster in a pandemic.

I encourage you to hit subscribe so you have access to the new content I put out there every week – on my blog.

1. Keep It Simple for Your Customers

This is not the time to get into a complex sales process. It’s not the time to get into major, major deals that are going to take years to close and involve multiple people. With a lot of people working from home, it’s much harder to get people together. You have to keep everything in your sales process and in what you sell. All of it must be simple in order to help the person or maybe the two people you’re speaking with to make a fast decision.

2. Focus on Your ICP

Now more than ever, you have to stay tight with your ICP – ideal customer profile. Stay focused. It is too easy to chase the shiny object for the sake of trying to find business; however, when you get outside your lane and start dealing with people not within your ICP, it will take you much longer to understand them and for them to understand you. That will just slow down the process. Stay in your lane and stay focused on your ICP.

3. Fast Prospecting

What is fast prospecting all about? It means you need to double down and triple down the speed with which you’re interacting with customers. This is not the time to sit there and say that you’ll slowly continue to reach out to them like every month. No! It’s not the time for that. You have to take whatever your process was, cut the time in half, and double the contacts. Prospecting must be faster than ever. In other words, if you normally reach out to your prospects every two weeks, now it needs to be every week. If you usually reach out every week, reach out every three days. Speed is what it takes. Speed sells!

4. Narrow the Solution

When you talk to a customer and engage them, the solution is not to start throwing out all of these ideas as to what they can do or all these things that they’re going to be able to accomplish. No, it’s not the time to sell world peace. This is not the time to try to find a solution for hunger. Now is the time to narrow the solution and help the customer achieve that one specific outcome that they’re looking to achieve.

5. Shorten the RSI

Remember that customers don’t want to be sold to and really, I don’t even think they want to buy. What they desire is a return on their investment. That is what they truly want, so it’s your job to show your customers how they can quickly receive a return on their investment when they buy from you and invest with you. Therefore, let them know that when they buy “x” service or product from you, they will immediately get value back. I have to do everything possible to shorten the ROIC, because things are just too unstable as we look long-term.

6. Limit the Options

When you get to the point of putting things out on the table, don’t say, “well, hey, why don’t you pick from one of 18 different items?” This is not the time to play buffet. No, no. You must limit the options. Any time you present too many options, you automatically slow down the decision-making process because the customer needs more time to think about it. Don’t put more than three options out on the table.

7. Trust

One of the reasons I am able to only put two or three options on the table is because I’ve earned their trust. Without a doubt, trust is key. Everything in your sales process must be centered around helping the customer understand that they can trust you, because you trust them.

Confidence starts in the listing and the respect. Confidence creates integrity, and integrity is really the sister or brother of trust. The greater the level of trust you have, the faster the customer is willing to make a decision with you.

8. Two-Way Street

Have you ever driven down a two-way street and noticed there are cars on the other side? They’re coming at you from the opposite direction. So, what is a two-way street and how does it relate to sales and prospecting? When it comes to helping you close sales faster, you have to understand that there will be give and take on both sides, but stay in your lane. This does not mean that you give the customer everything he/she wants. No, not at all. You don’t do that. Just understand that there may be wiggles and shakes that you need to be prepared for, and that’s okay.

9. Land and Expand

I want you to put this simple phrase on your computer. Put it on your phone. It’s your objective to make it so simple for your customer to do business with you that you land them as a new customer. Then, once you do, you expand that customer and begin building into and getting them in additional ways. But you have to create that initial sale first.

10. Value your Time

Your time is your most prized resource. It’s not what you sell. It’s not your customer. It is your time. In order to use your time wisely, go back through this list of nine and ask yourself where you need to change things. When you begin to understand the value of your time and that you can’t put a price on it, you’ll be able to close sales faster than ever. Time is priceless.

For more tips on valuing your time, go check out my blog post and video on How to Gain An Extra Three Weeks Every Year.

Copyright 2020, Mark Hunter “The Sales Hunter” Sales Motivation Blog.  Mark Hunter is the author of A Mind for Sales and High-Profit Prospecting: Powerful Strategies to Find the Best Leads and Drive Breakthrough Sales Results.


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How To Know If You Are a Proactive or Reactive Salesperson

The new norm is there is no norm.

BY: MARK HUNTER|PUBLISHED ON: JUL 30, 2020|CATEGORIES: SALES MINDSETSALES MOTIVATION0 COMMENTS

The new norm is there is no norm. Did you wake up this past January and think that 2020 would be what it is now? Probably not. This is causing a real problem, because it’s making too many salespeople be reactive in nature. You can’t afford to be reactive. More than ever in this point in time, you must be proactive. I wrote the book, A Mind For Sales, where I stress the importance of having a proactive mindset. Believe it or not, you can’t control what’s going on out there. I can’t either. Neither one of us knew what would transpire over the last 60 to 90 days and we have no idea what will unfold over the next 60 to 90 days. 

Video – Are You a Proactive or a Reactive Salesperson? 

The problem I see is too many salespeople hunkering down and saying, “I’m just going to take care of existing customers. I’m going to just react to what’s happening out there.” If this is you, I urge you to stop now. This is the time, more than ever, to be proactive. You probably wonder how you can be proactive when you can’t determine what will happen in the future, but you know what? You do have control over what you’re going to do, and you can help control what your customers and prospects choose to do too. 

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Be proactive in bringing ideas and solutions to your customers. More than ever, you need to be their R and D, (research and development) Department right now. You need to reach out to prospects because you need to be the one that helps them with the many decisions they need to make. Since we’re in the middle of summer, I know how easy it can be to just kick back, relax a bit, and just wait until fall to see how things evolve. However, you don’t know what will happen – good or bad. If you’re not proactive, you will waste valuable time. 

Starting right now, work on getting out of the reactive mode and into the proactive mode. Be proactive in bringing ideas to your existing customers and helping them find solutions. Most importantly, be especially proactive with your prospects. If you don’t control your future, why should anybody else try to control it for you? You own your future. You own your success. It all starts by being proactive with how you reach out and do sales every day, every hour.

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In my book, A Mind For Sales, I share that being a successful salesperson really comes down to your mind because your mind is your greatest asset. Learn how to develop a proactive mindset to change your mind for the better.

If you haven’t read it, go buy a copy today! Also, do me a huge favor and post a review on Amazon. Reviews are the best way to help spread the word.

 

Why Empathy Is One of the Most Overlooked Skills in Business

Empathy fuels productive conversations.

Aytekin TankVIP CONTRIBUTOREntrepreneur; Founder and CEO, JotForm 06/11/20

It was a sunny day in April. The air was crisp and the walk ahead of us enjoyable.

I stared at the beautiful Embarcadero situated near our San Francisco office, feeling grateful for working close to such a stunning view.

Then I shifted my gaze over to Tim, my walking mate for the afternoon. We were on one of many walking meetings we’d shared over the past year. But this time was different.

Tim, a normally talkative employee, was dragging his heels and appeared disgruntled whenever I asked for status updates. He kept his head down, answering only in curt replies.

Something was off.

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As his supervisor, I could have easily approached his behavior with a stern stance, by grilling him, or asserting my authority. But 14-plus years of entrepreneurship have taught me one thing: A harsh, adversarial response is never the answer.

Instead, I slowed my pace and asked him how things were going at home. “Is everything OK?”

Tim confided then that his father had recently had a stroke, and that he was taking turns spending nights at the hospital, leaving him tense and run-down.

I nodded. “I’m so sorry, that sounds very hard.”

“How can I support you?” I offered.

We spent some time talking over how to alleviate some of his load at work, and even scheduled some days off for him to be with his family.

After our conversation, it was as if a weight had been lifted. In our meeting afterward, he began eagerly participating, even offering feedback I hadn’t asked for.

Showing genuine care and concern only took a few seconds of my time, but it was enough to let Tim know that I was on his side. 

Related: How Companies Are Leading With Empathy

One of the most overlooked skills in business

Empathy — the capacity to recognize and understand other people’s feelings, to “put oneself in someone else’s shoes” is a critical leadership skill. Common sense tells us that it’s a basic human quality most founders would have in their arsenal, but in fact, it’s one that many leaders often get wrong.

In a commencement speech on June 15, 2014, American business magnate and philanthropist, Bill Gates, stood before an audience of Stanford grads and spoke of channeling optimism into a conviction to make things better.

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“If we have optimism, but we don’t have empathy,” he said, “then it doesn’t matter how much we master the secrets of science. We’re not really solving problems; we’re just working on puzzles.”

This has been true to my experience as the CEO of my company JotForm. We started with one goal: Create a drag-and-drop tool that enabled people to quickly build forms, even if they didn’t know how to code. As a software engineer, I’ll be the first one to say I’m the biggest nerd I know. I enjoy taking a complex issue and making it easy and accessible.

I’ve had the privilege of growing our small startup to a business with over 250 employees and seven million users worldwide.

And what I’ve learned from being a founder all these years is that people, not software, matter most. Connecting with our team and our customers is the real vision that keeps us moving forward.

I believe the secret to our success lies in empathy.

Beyond sympathy

Our culture admires a certain business stereotype: the die-hard leaders who push the envelope and only care about themselves. But at what price?

A shortage of empathy in the workplace accounts for an increasing lack of employee engagement, which impacts productivity. This costs businesses more than $600 billion per year.

How does this happen? Simple: by confusing empathy with sympathy.

Sympathizing — feeling sorry for an employee’s situation isn’t the same as understanding their feelings and needs, or building rapport.

Instead of becoming annoyed with their employees or commanding them to pick up the slack, effective leaders know how to express themselves by showing real concern and asking how they can improve the situation.

While valuable, sympathy is only a surface-level response that keeps you at a distance.

Empathy, on the other hand, is a perspective shift — it’s genuinely imagining yourself being in the other person’s shoes, and allows you to connect on a deeper level.

 

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Related: You Must Lead With Empathy to Achieve These 5 Crucial …

Empathy fuels productive conversations

“As a leader, you should always start with where people are before you try to take them where you want them to go.” – Jim Rohn, Entrepreneur and Author

Many entrepreneurs mistakenly believe that empathy is something you’re either born with or not. But as CEO of Microsoft, Satya Nadella, emphasizes, empathy is a muscle that needs to be exercised.

Nadella, who went through numerous personal challenges — trying to obtain a green card to come to the United States, building a new life for himself and his family, adjusting to his children’s disabilities — all of these struggles gave him the emotional insight and sensibility to create a collaborative company culture.

He didn’t just relate to employees and customers on an intellectual level, he understood that everyone needs to feel supported in one way or another.

Empathy isn’t only human and caring; it’s also practical, as Peter Bregman points out in a story for Harvard Business Review. It can turn a confrontational conversation into a collaborative one — allowing all parties to arrive at a shared truth.

When we can take our hard lessons learned and channel them into the ways we communicate with our team, we foster engagement. We do this by actively listening, being open to feedback, and approaching employees with attention and care.

“Empathize first,” Bregman writes. “It doesn’t take long, and it’s not complicated. Just start with the relationship — even if you don’t feel like you have an established one — because showing care and concern is what creates that relationship.”

Simply asking if someone is OK is enough to let them know you’re willing to show up when it counts.

Related: 3 Ways Increasing Your Empathy Makes You a More Effective Leader

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The Wealthy and Everyone Else

Originally written and published on 04/27/20 by Grant Cardone

It’s not a secret I have always been interested in wealth. Since I was a little kid and watched my mother worry about money I have been interested in learning what the wealthy knew that we didn’t know. I have spent a lifetime studying the differences and been lucky enough to adopt some of the principles that separate the wealthy from almost everyone else.

In one month twenty-six million people in the USA lost their jobs and even more had their pay reduced…the stock market lost trillions in valuation, people worldwide are concerned about their finances and their health…and thirty two million businesses in America had their revenues either stopped or interrupted.

While money won’t buy you happiness, it’s the only thing that pays the rent, health care, toilet paper, mask, food and the like. Unfortunately during this time, like any other crisis, the wealthy will get wealthier and everyone else will end up with less. It’s sad but it’s true. And this redistribution has been happening since the Great Depression (or before) and it makes me question again, how the wealthy treat money differently than others.

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HERE ARE MY TEN OBSERVATIONS OF HOW THE WEALTHY VIEW AND TREAT MONEY DIFFERENTLY THAN OTHERS.

The Wealthy                               Everyone Else

1. Money is Good                         1. Money is Bad

2. Investors                                   2. Spenders

3. Uses Debt                                 3. Used by Debt

4. Money & Happiness               4. Money or Happiness

5. Tax Savvy                                  5. Tax Victims

6. Seeking Freedom                    6. Seeking Comfort

7. Buys Time                                7. Sells Time

8. Multiple Flows                         8. Single Flow of Income

9. Wealth Driven                         9. Income Driven

10. Opportunity Focused           10. Obstacle Focused

I am sure there is more you can add to this list. Add your favorite difference in comments and if you have a question I will do my best to answer. I wrote a book called The Millionaire Booklet that covers these difference in detail and you can get it free.

I trust you will get through this time and are in a better position on the other side.

One more big difference between the wealthy and the non-wealthy is the ability to execute.

In Atlanta, Working Even Harder for Clients Affected by Riots and Looting

They see their small-business clients suffering–and they fear being judged by the actions of others–but Lyfe Marketing’s co-founders are doubling down on optimism and faith in other entrepreneurs.

BY CAMERON ALBERT-DEITCH, REPORTER, INC.@C_ALBERTDEITCH

As nationwide protests against the killing of black Americans by police continue, Inc. has asked black business leaders in or near hot zones to tell us what they are experiencing.

The founders of Atlanta-based Lyfe Marketing were on a high-flying growth trajectory, overseeing digital marketing for more than 400 small businesses and landing the No. 299 spot on the 2019 Inc. 5000 list of America’s fastest-growing companies. But in the past week, Keran Smith and brothers Sean Standberry and Sherman Standberry watched many of their clients suffer from looting sprees. Below, they describe living and working in that atmosphere–and how they will help their community move forward. –As told to Cameron Albert-Deitch

Sherman Standberry: It’s definitely tense. We all live in midtown Atlanta, and this week, I literally saw protests crowding the street that I live on. Businesses by our office building are being vandalized and destroyed. Emotions are definitely high in the city.

It’s tense over the racial issues, and then marrying that with the pandemic: Atlanta had a spike in cases a few weeks ago, so it’s really weird seeing these huge crowds of people gathering despite the health concerns.

Smith: While I’m jogging down the street, I actively see military vehicles, military personnel blocking off highways. That’s something I’ve never seen before.

Sean Standberry: When I step outside my doors, I have this internal fear that I, as a black man, may be judged by the actions of others.

Internally, at our company, I feel really encouraged. We do stand for diversity, and we stand for equality, and our team is really just one unit. When we see stuff in the outside world fragment and pull apart, our team pulls together even stronger–communicating more, smiling more, uplifting each other more, putting inspirational quotes in chats, and stuff like that.

But it does worry me when I step outside of that environment and face the real world, so to speak.

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Smith: I think we’ve done a good job at doing our work when it’s time to do work. And then keeping any emotions we have outside of that, during that time. It’s a luxury to be able to do that. There are a lot of people who are protesting at 1 p.m. because that’s what they are called to do in that time.

Sean Standberry: The business has been an escape route. It’s something that I love. Just being able to escape in the world of business, work hard for a better future, is really the only thing that’s keeping me sane right now.

We stand for peaceful protests. We don’t stand for the opposite–the rioting and the looting. It’s truly something that’s destroying our community before our eyes. It’s hurting small businesses, and that’s the part that directly affects us, because our mission as an agency is to help small businesses grow.

We’ve had several clients who’ve been abused by rioters. I got a call this week from a client with many offices downtown in Atlanta. They’ve all been broken into, looted. We’re trying to be as flexible as possible, as understanding as possible, with clients like that. We’re likely going to have to pause advertising campaigns, stop marketing, and just try to give our clients solutions in terms of how to get back on their feet.

Sherman Standberry: I don’t think our roles as leaders have changed. If anything, it reemphasized what I care about. For me personally, as a black business owner, I’ve always known the risk and the challenges that we face. I use my voice to encourage people–and in some cases, explain to people how to best deal with it in a peaceful way.

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Smith: Now more than ever, equality is important. Diversity is important. Loving everyone equally is important. Diversity of a company’s infrastructure is important, because it promotes loving everyone equally. If your company, your board, your team doesn’t have a diverse nature, what does that say to the world around you? Your actions in this time promote what you believe.

Sean Standberry: We move forward with more hope, more optimism that the entrepreneurs and small businesses we work with aren’t pushover types of people. These are fighters. They’re going to keep going to work, keep repairing. They’re going to figure out how to operate even when it doesn’t look possible. We’ll support them in any way we can.

Minneapolis Restaurateur Is Putting Values Above Profits

Tomme Beevas turned his Minneapolis eatery into a donation center for those affected by the protests, and persevered in the face of threats.

 

Restaurateur Tomme Beevas co-founded his Twin Cities-based Pimento Jamaican Kitchen




BY EMILY CANAL, STAFF WRITER, INC.COM@EMILYCANAL June 3rd, 2020

In the wake of nationwide protests against the killing of black Americans by police, Inc. asked black business leaders in or near hot zones to tell us what they are experiencing.

Tomme Beevas co-founded his Twin Cities-based Pimento Jamaican Kitchen with just a gas grill and a $99 tent from Target. The Jamaican native moved to the U.S. in 1999 to study economics and political science. He would come home from his corporate job–leading community involvement at Cargill–and fire up his backyard grill to create the tastes of home. It ignited a business. Beevas and his neighbor Yoni Reinharz launched Pimento Jamaican Kitchen in 2012 and quickly gained recognition–the duo won on the Food Network’s reality competition show Food Court Wars a year later. Now the pair have a Minneapolis restaurant, a St. Paul eatery, an outpost in the Minneapolis TCF Bank Stadium, and a food truck. The company has grown revenue by20 percent annually and booked more than $2 million in revenue last year, Beevas told Inc. 

On Sunday, Beevas and his team turned the Minneapolis location into a donation and staging center for essential supplies like masks, gloves, food, and water. The protests made it difficult for people to get crucial goods, prompting Beevas to issue a call on Twitter asking for supplies. He shares how he’s faced threats against his business and how he’s continued to give back to his community. –As told to Emily Canal

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Since Covid-19, we’ve had to close our St. Paul location. We also haven’t been able to open our stadium location or food truck this year. We had carryout at our Minneapolis location and were allowed to slowly open on June 1. 

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The next pandemic we had to focus on was black people being murdered by police officers in this country. We’ve traditionally stayed out of it, but it’s gone on for too long now. Why should I stay quiet to protect my business when people are already on the front lines trying to protect my life? What’s the purpose of having a business if I don’t have a life? 

 

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We saw the need to step up. We closed the restaurant’s food services on Sunday to focus on relief services. Neighbors and people from around the world have been sending Amazon orders filled with things our community needs. We’re getting supplies and passing them directly to our community because grocery stores are closed. We’ve been able to feed 2,000 neighbors between Thursday and Tuesday. 

We knew that by putting ourselves out there, we would naturally be a target. We planned for that. We know there are people out there who don’t want to see a black business or a black business leader have this much influence. By being in a leadership [role] and taking care of our community, there are people who are like, “That’s not the way that should be.”

There have been numerous messages about people targeting us. But we haven’t had anyone successfully attack us directly. We’re fully prepared. We’re protecting people first and protecting the property second. The only reason we are protecting the property is because it’s a symbol for the community. Because of the resources for our community that we have in our facility. We’re ensuring that the people who need food can get the supplies and equipment that have been donated.

Locals donate essential goods for community members affected by the protests in Minneapolis.  inline image

Locals donate essential goods for community members affected by the protests in Minneapolis. CAITLIN ABRAMS

Someone posted a video of an employee on TikTok and the comments range from “great that you’re doing that” to “he’s looting” and “we need to take this guy out.” 

As a black man in America, we have always lived with the threats and comments being made. In my ultra-liberal, ultra-educated, and ultra-affluent community, I fear taking my garbage out every single night. The fear that I could be targeted, or the restaurant could be targeted, is an everyday occurrence in our lives in America. That’s why we’re at the forefront ensuring that it never happens again. I think it’s about damn time all of us are able to walk in peace in our neighborhood and not fear our own neighbors calling the police on us. 

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I lost a former employee to police brutality. I’d always known him to have mental health issues. He had his neighbors call the police because he was threatening to hurt himself. The police came, and before they even engaged him, he was dead. They killed him. That is the reality that is pervasive within our society. 

We are in this for the long haul; we’re going to solve this permanently. Not just for convictions [of policemen who have committed crimes], but we’re also expecting a change in legislation ensuring we have long-term, sustainable peace and safety for all citizens in Minneapolis.

BY EMILY CANAL, STAFF WRITER, INC.COM@EMILYCANAL