Tag Archives: #pressrelease

How To Boost Your Brand and Business From LinkedIn in 2021

5 Reasons Why LinkedIn Will Boost Your Personal Brand and Business in 2021

December 22, 2020 by Michelle Griffin Leave a CommentMichelle Griffin_LinkedIn

5 Reasons Why LinkedIn Will Boost Your Personal Brand and Business in 2021

by Michelle Griffin


For many years I thought LinkedIn was just the place to post your resume or look for a new and improved job.

Aside from promoting work‌ ‌events,‌ I rarely logged on and hardly posted. I didn’t think LinkedIn could help my already-established career.

Fast forward to earlier this year. I had recently left my long-time job to pursue my consulting side-gig full time and was looking for a way to connect with fellow marketers and meet potential clients in the mindset of the pandemic.

What I found surprised me. How had I missed out on this new and improved LinkedIn?

I soon started sending out connections and commenting on posts of interesting people whom I wanted to meet and learn from.

And it wasn’t too long before things started happening.

In just a few months, by interacting, engaging and offering insight, I met new colleagues, landed clients and was invited to speak on a podcast.

All by showing up daily on LinkedIn.

And the good news is you can do the same. Even‌ ‌if‌ ‌you’re‌ ‌new‌ ‌to‌ ‌LinkedIn ‌or‌ ‌have‌ ‌500+‌ ‌connections,‌ it can be a big boost to your career and client connections.

Sol U Guard by Melaleuca. All Natural, Environmentally Safe, Household Cleaner. EPA Certified Covid 19 “Rona Killer”. Click Here To Purchase!

Here’s how:

Get found online, faster

If a recruiter or future client looks you up online what do they find? With a LinkedIn profile, they’ll find you faster and in the top rankings of search pages. Try it for yourself: Google your name and see it appear in the top three search results.

If you have a blog, Google also gives authority to LinkedIn’s long-form articles. That means you can update your existing blog or content, add it to LinkedIn’s articles section and have a better chance of it being found.

It’s your digital reputation, not your digital resume

When Microsoft acquired LinkedIn in 2016 for $27 billion, it became more of a professional social networking site rather than a resume and recruiter site. Each month new tools and features are rolled out often to showcase your skills and feature your best work to potential clients.

Think of your LinkedIn profile as the digital story of your career. It’s your online reputation and proof of your personal and professional achievements. That’s why many people forgo business cards and use their profiles to highlight their blogs, published articles, videos, photos and best podcast episodes. 

Online networking is the new normal

This year showed us a digital presence is practically the ONLY way to meet and build relationships.

Gone are in-person weekly or monthly networking events, industry conferences and annual summits to connect with people who can move your career forward. 

When‌ ‌we‌ ‌can’t‌ ‌meet‌ ‌face‌ ‌to‌ ‌face,‌ ‌how‌ ‌are‌ ‌you‌ ‌going‌ ‌to‌ ‌network‌ ‌and‌ ‌market?‌ 

LinkedIn is this place. Currently, there are 760‌ ‌million‌+ professionals worldwide and thousands of new members are added weekly.

Check out these impressive stats and see how fast LinkedIn is growing top-tier professionals.

Your Dream of Working From Home and Enjoying the Good Life is Here. Click Here to Learn More!

It’s a friendlier and inclusive social site

It’s the business world so LinkedIn members are on their best behavior. Trolling, inappropriate messages and abusive behavior are not common. 

As one connection told me, “People on LinkedIn post and comment about stimulating things that I find interesting and help me improve personally and professionally.”

He’s right. 

I’ve met some of the friendliest, smartest and most encouraging connections on LinkedIn. And it’s not just people in my industry or country. From Australia, the UK and Canada, I’ve zoomed offline with professionals I would’ve never had the opportunity to meet in real life.

No matter your age, experience, country or industry, everyone can contribute and is warmly welcomed in the LinkedIn community.

Your Ticket to More Opportunities

You don’t have to have thousands of connections and followers to start seeing and making a difference. Even‌ ‌if‌ ‌you’re‌ ‌new‌ ‌to‌ ‌LinkedIn or if you haven’t logged on in years, just showing up and participating daily can make a noticeable difference to your personal brand.

LinkedIn can help you find:

A‌ ‌job‌ ‌you‌ ‌love

Perfect-fit clients

Awareness of your brand or business

Speaking‌ ‌opportunities

Investors‌ ‌to‌ ‌fund‌ ‌your‌ ‌next‌ ‌venture ‌

Influential‌ ‌people‌ ‌ready‌ ‌to‌ ‌collaborate‌ ‌with‌ ‌you‌

Let’s start connecting

I learned the hard way, wasted precious time and don’t want you to make the mistake I did. Start today so you can make your mark on the professional world.

I’d love to connect with you. Find me at https://www.linkedin.com/in/michellebgriffin.

Coming Soon: Ready to get going on LinkedIn? My follow-up article will give you the tips and tools to optimize your LinkedIn profile and boost your personal brand.

Michelle Griffin

Michelle Griffin is a personal brand strategist and StoryBrand Certified Guide who specializes in helping service-based leaders and consultants grow with clear messaging, compelling marketing and greater visibility online.

With more than two decades professional services experience in corporate, nonprofit and agency settings, she’s helped businesses of all sizes achieve successful results through branding, public relations and strategic marketing campaigns. Connect with Michelle on Linkedin@michellebgriffin and learn more at michellebgriffin.commichellebgriffin.com

Filed Under: Personal BrandingSocial MediaTagged With: clientsLinkedInLinkedIn networkingprofessional development

Related:

http://howtomakemoneytoday.us

 


How To Change Your Life

The Two Meetings with Gary Vaynerchuk That Changed My Life

Four lessons in life and business with one of the world’s savviest marketers.

NEXT ARTICLE

Add to Queue


The Two Meetings with Gary Vaynerchuk That Changed My Life
Free Book PreviewUltimate Guide to Social Media Marketing

This book takes readers through a 360-degree perspective of social media marketing in businesses.

Privacy Policy

Noah St. John

ENTREPRENEUR LEADERSHIP NETWORK CONTRIBUTORCEO of SJECGlobal.com

homemenu_book

September 21, 2020 6 min read

Opinions expressed by Entrepreneur contributors are their own.


Savvy entrepreneurs are familiar with Gary Vaynerchuk books like #AskGaryVeeCrush It and Crushing It. Those in the social media world know Gary Vaynerchuk as a brilliant marketer and entrepreneur. I had the opportunity to see Vaynerchuk speak before he was a social media phenomenon with eight million Instagram followers, and the lessons he taught that day are ones I still reference today.  

It was 2007, and I was one of a group of 300 entrepreneurs who saw Vaynerchuk at his very first public speaking appearance. We had heard of this crazy Russian with the funny name, but none of us knew what to expect. I remember sitting there listening to Vaynerchuk speak and thinking, “This guy is amazing – but I have no idea what he’s talking about.”

Social media was still a burgeoning industry in 2007, and frankly, pretty much his entire talk went right over my head. So he finishes with his speech (no notes or PowerPoint, of course) and then says to the audience: “Any questions?”

I looked around the room, and there was an awkward silence. No one raised their hand. So I slowly put my hand up. Vaynerchuk calls on me. I gulp.

I said, “Well Gary, everything you just said was brilliant. But I have no idea what you just said.”

The audience burst into spontaneous laughter and applause. I think a lot of other people were thinking what I was thinking and were glad I spoke up. Vaynerchuk’s response is just one of the brilliant lessons he’s taught me in the decade-plus since then. 

The TW3 Work From Home Business Opportunity Is Right For You. Click Here To Learn More!

Give away your content for free

When I asked the question, Vaynerchuk didn’t miss a beat. He says to me: “What do you do?”

I said, “I’m a business coach. I help entrepreneurs grow their business and have more financial freedom and time freedom.”

He says, “Perfect! Do you sell books, online courses and coaching programs?”

I said yes.

He says, “Great! Now I want you to start giving away all that stuff for free.”

I sat there, dumbfounded. Remember, this was back in 2007. Today, everyone gives away content to bring attention to their brands and companies. But back then, it seemed like a new concept, at least the way he was saying it. 

Long story short: I followed Vaynerchuk’s advice. (My momma didn’t raise no dummy.) I started giving away my content on platforms like FacebookYouTube, in videos, on my blog and on podcasts. Following his advice has become one of the cornerstones of my customer acquisition model, arguably the most important one.

Related: The Headline That Made Gary Vaynerchuk’s Head Explode

Put family first

Soon after that first life-changing meeting with Vaynerchuk, I had a second opportunity to spend time with him — this time, when I hosted him in my car. Vaynerchuk was about to go on his very first book tour, so I called his office, asked for his assistant and told them: “Hey, I’m a huge Gary Vee fan, and I’d love to host him while he’s here in Ohio.”

His assistant said, “Great! We were actually looking for somebody to do that.”

“I’m your man!” I said.

I remember how focused and driven Vaynerchuk was, but the thing that stood out to me the most was how he put family first. Vaynerchuk would take phone call after phone call — with CEOs, celebrities, his staff. Because he was in my car, I couldn’t help hearing his end of the conversation. During many of these important phone calls, he’d say this: “Sorry man, I gotta call you back. My wife’s calling.” Then he would click over to speak with his wife, and without the slightest hint of irritation, he’d say: “Hi honey, what’s up?”

Vaynerchuk’s Twitter profile says “Family First,” but that’s something many people in our industry say without actually following through. But I can tell you from firsthand experience that Vaynerchuk does indeed put his family first. 

Related: Gary Vaynerchuk and 8 Business Moguls Reveal Their Secrets for Building an Unstoppable Brand

Be present

One of the other things I noticed during that trip was how Vaynerchuk never hurried anyone. He was exactly the opposite of many of the divas you see on social media today. For example, after his book signing, I took him to a party that was held in his honor and filled with “Vayniacs” (passionate Gary Vaynerchuk fans).

You might expect the guest of honor to be “too busy” or “too important” to talk to everyone. Well, in many cases, you’d be right. But not our man Gary Vee.

Nope, Vaynerchuk took the time to talk with every single person who wanted to talk with him, no matter how long it took. He was completely present with each person. He looked them in the eyes and really listened to what they were saying. 

Related: Gary Vaynerchuk Is Showing Us How to Make It as an Entrepreneur

Be yourself

One big lesson I learned from spending time with Vaynerchuk is that you have to be yourself (as cliché as it sounds). I swear I’m not making this up, but in the two days I spent with him, I never once saw him go to the bathroom; he ate about enough to fill a hummingbird; and according to his schedule, he slept maybe four hours a night.

I finally asked him about that, and he admitted, “I’ve always had a weird metabolism. I don’t need to eat or sleep much.” (I didn’t press him about the bathroom part.)

That might work for him, but I eat like a horse and need sleep, like a LOT of sleep. Don’t try to be like Vaynerchuk if that’s not your body or your metabolism. 

I’ll always be grateful for the opportunity to spend time with Vaynerchuk and learn from him, as well as for the life and business lessons he taught me that I continue to use today. 


How To Develop Traits For Success From 7 Entrepreneurs

7 Entrepreneurs and Their Traits That We All Can Develop for Success

Published 4 hours ago

on Sep 15, 2020

By Madhur Kushwah


Succeeding in life and entrepreneurship takes more than just desire and passion. According to many successful entrepreneurs, life rewards people who take time to cultivate their minds for success.

If you have read Napoleon Hill’s Think and Grow Rich, you might recall his idea of a mastermind alliance. In case you’re not familiar with the book — a mastermind alliance is “a friendly alliance with one or more people who will encourage one to follow through with both plan and purpose.”

Imagine what wonders you would make if you could have the most successful people as your allies. In this blog post, I have listed 7 successful entrepreneurs and their advice to develop traits for success.

1. Gary Vaynerchuk – Enthusiasm

“If you 100% enjoy the chaos and the unknown, you’re an entrepreneur.”

Running a business involves dealing with many people and shouldering several responsibilities; at times, working this hard can exhaust you to unexpected levels. That’s why entrepreneurs need to be pleasantly energetic. 

If you have watched any of Gary’s videos, you can visibly tell that his energy is on another level. Being energetic helps Gary work long hours, like 12 – 14 hours a day. Gary suggests practising natural optimism for high energy.

The TW3 Work From Home Business Opportunity Is Right For You. Click here To Learn More!

2. Grant Cardone – Confidence

“Comfort makes more prisoners than all the jails combined.”

Having confidence in your abilities will take you places. While on your entrepreneurial journey, people will point fingers at you for your decisions, choices and desires, but how you respond to them will depend on you.

The degree to which you have faith in your skills and vision will drive your efforts. If you have confidence in yourself, you’ll not budge from your goals. Confidence will also allow you to do more for other people. Keep doing the difficult things to build confidence, says Grant.

3. Narayana Murthy – Courage

“Progress is often equal to the difference between mind and mindset.”

Courage is the differentiating factor between successful and the rest. Entrepreneurship requires you to go out and make decisions that no one else is making. To do that, you need courage. 

Many entrepreneurs fail not because they lack skills or resources, but because they shrink when they should expand. All the stories we hear are stories of courageous decisions and not cowardice. Without courage, there is no progress in life and business. According to Murthy, openness to new ideas is what makes people and organizations courageous.

4. Mark Zuckerberg – Change

“People think innovation is just having a good idea but a lot of it is just moving quickly and trying a lot of things.”

Change is the only constant in life and entrepreneurship, and people who realise this are usually the ones who change the world. Often we make the mistake of sticking to one way of looking at things, which hinders our progress. Learning how to move quickly and at the right time is the winning formula of the game of entrepreneurship. Mark states to move quickly, “iterate, learn from the feedback and go from there.”  

5. Bill Gates – Gratitude

“Through it all, what makes you happy?”

On your entrepreneurial journey, there will be instances where you’ll feel dissatisfied with your progress. To keep dissatisfaction at bay, practise gratitude — it’ll keep you focused on your destiny. 

Helping others to achieve their goals is one of the many ways to practice gratitude. You can also do philanthropic work to express gratitude. Practising gratitude generates a cycle of good relationships by promoting others to do generous work. Giving $41.3 billion away is how Gates expresses his gratitude.

6. Jeff Bezos – Patience

“Put the customer first. Invent. And be patient.”

Sticking to a long term vision and having patience while you build your dream is important for success. Having patience can help you stay in the present moment, and consider the big picture. If you look at Bezos’ journey, you’ll notice Amazon has been around for 26 years, but it feels like it’s been in business for 7 or 10 years, which shows how patient the multibillionaire has been in building his company.

Patience allowed Bezos to build Amazon from a suburban Seattle garage company to a multinational conglomerate. Bezos says, stay focused on long-term to be patient. 

7. Steve Jobs – Leadership

“My job is not to be easy on people. My job is to make them better.”

Leadership is the most important trait of a successful entrepreneur. When you’re at the helm of an organization, people look up to you for inspiration and effective influential decision making. The ability to influence others will help you get the best out of the people. 

Jobs has been arguably the most influential corporate leader in the last century which allowed him to build Apple from scratch. Developing leadership skills will also help you impact people and touch their lives. ‘No excuses’ is the way forward to be an effective leader.

Which piece of advice from the 7 entrepreneurs above resonated most with you & why? Share your thoughts with us below!

RELATED TOPICS:CHARACTERISTICS OF SUCCESSENTREPRENEURIAL TRAITSHOW TO BECOME AN ENTREPRENEURHOW TO SUCCEEDJEFF BEZOSLEADERSHIPSTEVE JOBSSUCCESS ADVICESUCCESS TRAITSSUCCESSFUL LIFEDON’T MISSThe One Mindset You Need to Focus on to Thrive in Times of Uncertainty

Madhur Kushwah

Madhur Kushwah is a certified content marketer. Currently, he writes for a leading ed-tech company and Marketing Hashtags. Connect with him @madhur_kushwah!


How To Be A Successful Leader From Home

Before the pandemic, working from home was something that a few people did and a lot more were interested in trying out.

Before the pandemic, working from home was something that a few people did and a lot more were interested in trying out. Now it’s rather suddenly become a fact of life for entire workplaces and teams, and many of us are still working to adapt. If you’re finding it difficult to manage some elements of working with your team or even staying on top of your own workflow and habits in this new normal, here’s some great advice compiled from my clients who are experienced in successfully working and leading from home

For Your Team:

Overcommunicate, especially when things are uncertain. Provide additional detail and context to make up for the information people can no longer pick up organically in casual conversations. Be as clear and consistent as possible to keep everyone moving in the same direction.

Raise the flag if something looks off. It’s important to speak up, because it’s harder to spot things that have gone awry when everyone is working separately. If you have a concern, check in to see if what others think . And if you’re spinning your wheels on a project, let your colleagues know. Identify problems early so you can start working toward solutions.

Create inner circles of collaboration. If you do your best work in collaboration with a work partner or small group, block a few hours to share a virtual room. Use technology to see each other, view each other’s screens and set up a virtual whiteboard to share ideas and work through problems.

Check in with others. Find the structure that works best for maintaining open channels with each member of your team, making sure you check in regularly. It’s more important than ever that you ask lots of questions and listen to the answers.

Recognize effort as well as accomplishments. There are fewer opportunities for recognition when everyone is working separately, so make an extra effort. In addition to celebrating wins, recognize those who are contributing extra effort and longer hours, those who are working through stressful situations, and those who have taken a risk or tried something new—even if it didn’t work out.

The TW3 Work From Home Business Opportunity is Right for You. Click Here to Learn More!

For Yourself:

Start and end the work day at a specific time. Those who are new to working from home often experience burnout because they feel they never leave work. Set a schedule for the beginning and end of every work day. Of course there will be some nights you work late, but make them the exception, not the rule.

Work with your peak hours and low-energy moments. We all have times when we’re more focused and productive and times when our energy is lower and we’re more prone to distraction. An advantage of working from home is that it’s easier to balance your time, energy and productivity around your individual rhythm.

Remove as many distractions as possible. When you’re working from home, it’s easy to realize you’ve just spent an hour on social media or down an internet rabbit hole. Take social media off your work computer. Leave your phone in another room and get rid of any distractions that you know will get in the way of your productivity.

Create breaks during the day. No one can sit at a desk for 12 hours straight and do their best work. Even 15 to 30 minutes a couple of times a day can make a big difference in your focus and clarity. Treat it like a meeting and make yourself unavailable.

Exercise or do something vigorous at least four days a week. Aside from the physical benefits, exercise increases mental sharpness and makes you better at handling stress. It’s harder to fit exercise in, especially if you’re used to the routine of going to a gym, but your productivity and mental attitude—not to mention your health—depend on it.

Pay attention to your mindset. Working from home makes it extra important that you stay on top of your thoughts and mental attitude. It can be harder to find ways to clear your head, and there are fewer interactions with others to keep you grounded. Find things that nourish you—take your laptop out on the porch, play some music, read an author whose work inspires you.

Fight loneliness and isolation. Working from home, you miss out on camaraderie, companionship and interacting with others. But you don’t have to feel you’re on an island. Set up a virtual lunch date or happy hour, or create chat channels for topics of interest. Spend a bit of time every day connecting with co-workers about nonwork topics- think of it as the online version of stopping by their desk to chat.

Lead from within: Successfully working from home is a skill; it takes time and commitment and dedication to develop that skill. But with a great leader at the helm, people and teams can find their way and be as successful as ever.


#1 N A T I O N A L  B E S T S E L L E R

The Leadership Gap
What Gets Between You and Your Greatness

 

After decades of coaching powerful executives around the world, Lolly Daskal has observed that leaders rise to their positions relying on a specific set of values and traits. But in time, every executive reaches a point when their performance suffers and failure persists. Very few understand why or how to prevent it.

BUY NOW